ConversionXL

APRIL 11, 2016

The State of Video in 2016. But does video help increase conversions? Similarly, Vidyard found that 70% of marketers claim video produces more conversions than any other content. Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. 55% do so daily.

Video 48

Video Conversion Mobile Search 48

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Sales conversion rate: How many visitors are completing a purchase.

SEO 80

SEO eCommerce Software Review Analytics 80

YoungUpstarts

DECEMBER 10, 2020

In 2018, 15 percent of Americans reported that they had interacted with a company’s chatbot — an automated, web-based conversation platform — in the prior 12 months. The downfall of Microsoft’s chatbot Tay in 2016 is among the most poignant examples of such pitfalls. by Christa Martin, Chief Outsiders CMO.

San Diego 200

San Diego Algorithm B2C Artificial Inteligence 200

Duct Tape Marketing

NOVEMBER 23, 2016

According to the Content Marketing Institute, more than 85% of marketers consider lead generation to be their top priority in 2016 – a telling statistic on the priorities of the modern marketer. The ROI of Lead Scoring written by Guest Post read more at Duct Tape Marketing. Drop him a note here.

Lead Generation 28

Lead Generation Baltimore Programming Framework 28

ConversionXL

NOVEMBER 15, 2016

When we talk about conversion optimization , much of the strategies remain the same across industries. That said, there are some key differences in how experts approach SaaS conversion optimization. Stephen Pavlovich, CEO of Conversion.com , gave a great talk on SaaS conversion optimization at ConversionXL Live 2016.

Conversion 48

Conversion Churn Rate Retention Metrics 48

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. This will streamline conversations about your product/service, help you collect feedback, and—most importantly—allow you to share special offers (e.g. Send company swag. LukaszZelezny) January 20, 2019.

B2B 110

B2B Marketing Social Media B2C 110

Duct Tape Marketing

DECEMBER 7, 2015

4 Local SEO Tips For 2016 written by Alex Boyer read more at Duct Tape Marketing. Getting your local SEO plan dialed in is important because B2B and B2C consumers depend on the Internet to get the information they need to make purchase decisions. The Top 4 Tips for Local SEO in 2016. And let’s be honest. Go Mobile Or Go Home.

SEO 28

SEO Phoenix Arizona Lead Generation 28

Eric Friedman

JANUARY 25, 2017

We didn’t want to rely on what others had done, instead coming up with a set of Founder First Principles gathered from interviews, discussions, and founder conversations with people who have created products, managed teams, been through programs and more. Nobody knows what will happen — despite the loudest pontificators. with all of you.

Programming 60

Programming B2C Equity Incubator 60

ConversionXL

JULY 8, 2016

All of that data is now being used for website personalization in an effort to increase conversions. In case you’re unfamiliar, personalization is the real-time individualization of a site to suit each visitor’s unique needs and guide them through a custom conversion funnel. The Current State of Personalization. And perhaps not.

B2C 70

B2C Search Internet Mobile 70

ConversionXL

APRIL 12, 2017

Conversion rate is a ratio and ratios are a huge problem. We don’t know how the systems we use calculate conversion rate. 89% competed solely on customer experience in 2016. E.g. current traffic, conversion to product pages, % that view images, current conversion rate, current conversion rate for image viewers.

San Antonio 86

San Antonio Metrics B2B Analytics 86