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This is what you need to prep up for setting the content marketing goals for 2016 for your brands. 7 Content Marketing Goals For 2016 That You Can Set For Your Brand. > 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute.
But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. What works with the average B2C consumer won’t always work with B2B ecommerce buyers. That makes some B2C marketing tactics less useful. So what changes? And what works best?
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It is an essential ingredient that differentiates your online brand from a crowd of clones, results in 55% higher website traffic , and 97% more inbound links. However, according to The Content Marketing Institute, only 44% of B2B and 43% of B2C marketers can envision what content marketing success actually looks like.
This allowed us to emphasize how to differentiate a technical spec from a value proposition and expand on the parts of the business model that are unique for science and engineering startups. Ended in Week 10 as a B2C platform for scheduling on-demand at-home senior care. 2016 Instructors : Jeff Epstein, Steve Weinstein.
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