Remove 2016 Remove B2C Remove Technical Review
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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

All of us are struggling to keep up in this age of technological acceleration, where we learn every day that we can’t trust links in our email, marketing guarantees, or phone requests from people we don’t know. The result is a shift from business-to-consumer (B2C) to a consumer-to-business (C2B) control trend.

Customer 433
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Startup Benchmarks

VC Cafe

When you start with an honest and diligent effort to determine the truth of your situation, the right decisions often become self-evident.” — Jim Collins , author of Good to Great. In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech.

B2C 141
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[Interview] Kevin Hobbs Of Vancouver’s Vanbex Group

YoungUpstarts

As CEO of Vanbex Group, a professional services and development company specializing in everything blockchain, Kevin’s mission is to further the education and adoption of blockchain, DLT, and Smart Contract technology into everyday real world applications. His colleagues look to him as a leader with extensive knowledge in B2B and B2C.

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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

It becomes even more interesting in the world of emerging technologies and the IoT. In fact, the small brand is likely to become a rising industry star due to the established trust, convenient delivery times, and various payment options available in the marketplace. These new technologies will become an integral part of most e-shops.

eCommerce 185
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

But there are technical and strategic keys to smart deployment. Just as LinkedIn videos perform differently than YouTube pre-roll clips, they have unique technical and targeting requirements, too. LinkedIn video ads: tech specs, targeting, metrics, and cost. LinkedIn video ad tech specs. The growth of B2B video marketing.

Video 129
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7 Content Marketing Goals For 2016 That You Can Set For Your Brand

Brandanew

This is what you need to prep up for setting the content marketing goals for 2016 for your brands. 7 Content Marketing Goals For 2016 That You Can Set For Your Brand. > 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute.

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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. What works with the average B2C consumer won’t always work with B2B ecommerce buyers. That makes some B2C marketing tactics less useful. So what changes? And what works best?

B2B 130