Brandanew

NOVEMBER 19, 2015

Except the question: what are the new digital trends , how do you market your Startup brand in 2016? H ere are some unusual ways to market your Startup brand in 2016 that you can invest in, now! 11 Unusual Ways To Market Your Startup Brand in 2016. You can be Jan Koum and bring WhatsApp to the world in your 30s. Sign up here.

Marketing 100

Marketing Nepal Startup Social Media 100

ConversionXL

APRIL 11, 2016

Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. The State of Video in 2016. In some cases, you might have an entire marketing campaign to go along with your video. Following the video, there will likely be a call to try the product, social media buzz about the campaign, etc.

Video 48

Video Conversion Mobile Search 48

Up and Running

JULY 26, 2016

Between January 2015 and January 2016, we grew our platform Slidebean from $1K to $20K in monthly recurring revenue. Your customer acquisition cost and lifetime value are the two magical numbers you need to calculate for each one of your campaigns. Most campaigns can be optimized to increase conversion rates and lower costs.

Revenue 60

Revenue Acquisition Channel Campaign 60

Hunter Walker

JULY 29, 2017

RD: After the 2016 election this is going to sound obvious but: our social network framework has created an easily-manipulatable environment that allows the loudest voices to get the most attention, facts be damned. After 2016, I think attitudes on that have changed too, because now it’s affecting all types of people.

Social Media 102

Social Media Campaign Media Marketing 102

Brandanew

JANUARY 8, 2016

Social analytics and video marketing are likely to be the key marketing trends for 2016. Brands that will stand-out in 2016 will leverage the power of the community and create a strong ROI based on measurable data-backed decisions. Come for our first 2016 digital marketing workshop on Jan 15 (3pm to 6pm) in Delhi, India.

Analytics 100

Analytics Social Media Marketing Media 100

The Startup Magazine

JULY 20, 2021

With a viral approach to marketing and customer-friendly pricing, Hawkers today is sold primarily online and in 50 countries. They created a Kickstarter campaign that raised nearly €190,000 from 9,000 supporters. Betancourt Lopez understood the value of viral marketing, especially for a key demographic — young people.

Viral 78

Viral Private Equity Venezuela Los Angeles 78

Up and Running

MAY 23, 2016

Subscription Business Trends and Predictions for 2016. Gabriel Kuperman, CEO of CuePin, says, “Try testing an idea with a small budget that you can obtain through your own savings, a small bank loan, or even a Kickstarter campaign. Introducing Lean Planning: How to Plan Less and Grow Faster. How to Write a Traditional Business Plan.

Software Review 74

Software Review Software Delaware Forecast 74

VC Cafe

JULY 15, 2021

Think with Google study 2016 – How people discover, use and stay engaged with apps ( Source Think with Google and Ipsos). The challenge is that there are millions of micro influencers and still no standard way of booking these campaigns in a programatic approach in the same way that can be achieved with ads.

Mobile 190

Mobile Social Media Distribution PR 190

YoungUpstarts

DECEMBER 12, 2017

This time of year, there are holiday marketing campaigns everywhere. Whether the campaigns are small and involve dressing up a company’s logo , or campaigns that manage to go viral, many businesses are keenly aware of the opportunity to take advantage of the spending season and find ways to market to enthusiastic customers.

Small Business 113

Small Business Marketing Social Media Campaign 113

YoungUpstarts

AUGUST 3, 2016

I bet you never thought peaches could go viral. The local business used Facebook ads to help their small, pop-up peach stand go viral, experiencing a 2.3x sales growth and 40x return on investment after running its Freestone Tour Facebook campaign. Once you select your business, you will need to create a campaign name.

Campaign 100

Campaign Advertising Viral Georgia 100

crowdSPRING Blog

JUNE 6, 2016

Hubspot has a useful post full of insights: 37 Visual Content Marketing Statistics You Should Know in 2016. Related posts: 5 great viral marketing campaigns (and what small businesses can learn from them!). If you prefer audio, you might find this podcast from Intercom helpful: Podcast: Karen McGrane on Content Strategy.

Small Business 48

Small Business Social Media Marketing SEO 48

Duct Tape Marketing

JANUARY 14, 2016

In other words, if you appeal to millennials the right way, you can get their business, as well as the added benefit of word-of-mouth on a potentially viral level. Just about every business has a social presence in 2016, but not everyone is using the right strategy to properly engage the millennial market. Stay Mobile. Hold contests.

Marketing 28

Marketing Los Angeles Social Media Campaign 28

ConversionXL

SEPTEMBER 10, 2019

Using the same playbook that I developed at KISSmetrics, we ran non-stop A/B tests on our email subscription funnel, driving 480,000 leads in 2016 and smashing our lead goals for the year. One time, we ran a bunch of tests on our drip email campaigns over a five-month period. Suddenly, our revenue from these campaigns dropped by 50%.

Conversion 133

Conversion Technical Review Channel Engineer 133

ConversionXL

APRIL 3, 2018

They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Create win-back campaigns for churned customers. Virality: # of users that refer your product for you: exponential growth if your K factor is greater than 1.

Retention 106

Retention Artificial Inteligence Channel Email 106

Occam's Razor

MAY 2, 2017

For example, your company is shifting aggressively into leveraging Machine-Learning in your marketing strategies and hence have made a shift to Smart Display Campaigns a huge priority. I have a massive bias against the current click-bait, let’s go viral , “hot story of the moment” traffic. It is not hard to pick New Subscriptions.

Metrics 143

Metrics Acquisition eCommerce Analytics 143

YoungUpstarts

JULY 15, 2016

In 2016, you should focus most of your efforts on the online marketing platform. Even if your business functions offline, this is still going to be a massive part of your campaign. You can use Website Rocket for your local SEO campaign and make sure you have everything you need. Great Web Design. Engagement.

Campaign 100

Campaign Marketing SEO Social Media 100

ConversionXL

AUGUST 7, 2019

You can catalyze that sharing, something Ann Smarty of Viral Content Bee does regularly: Any time I feature influencers in my content, I tag them on Twitter, not just in my own tweets but also in updates from everyone else. We add the project to Viral Content Bee and include the influencers’ usernames in the project name.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

JUNE 4, 2019

A semiotic analysis can be part of a checklist when developing a new ad campaign or publishing a core content asset. ” It reinforces the playfully irreverent nature of the brand, which disrupted the industry, while also connecting back to their original viral ad. You can run the analysis yourself or with your marketing team.

Marketing 125

Marketing Audience Green Architecture 125

Duct Tape Marketing

MAY 4, 2016

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns. WordStream – Service that manages PPC campaigns, but great info too. Further Reading.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

thebarefootvc

OCTOBER 23, 2023

Disinformation and deepfakes have increasingly become an issue, as evidenced by viral fake content, used as propaganda in the fight for the world’s attention. We have certainly seen a rise in disinformation over time, with the 2016 election being a case study with its microtargeted ads. Greater and instant connectivity, but at a cost.

Israel 40

Israel Tunisia Artificial Inteligence Jordan 40

This is going to be BIG.

MARCH 26, 2023

They harvested the data of over 80 million Facebook profiles and used the data to provide analytical assistance to the 2016 presidential campaigns of Ted Cruz and Donald Trump. While the company got slapped with a big fine, the business of Facebook pretty much continues as normal.

China 88

China Venezuela United States Government 88

Startup Lessons Learned

SEPTEMBER 2, 2020

How do we cut through the news in the disinformation campaign? So it's the first time in my life that I pushed this to all my networks as hard as I could, and I was also very aggressive on the viral mechanics that I plugged into it. One of them was a suggestion that the speed of viral mutation was going to or could be very fast.

South Korea 114

South Korea Silicon Valley Sweden Italy 114

ConversionXL

APRIL 6, 2016

Last year we pulled off a fantastic event, and we were keen to do even better in 2016. Luiz Centenaro (@LuizCent) April 1, 2016. You have three parameters: medium, source, campaign name. Increase virality –> decrease eCPA. ConversionXL Live 2016 was awesome. We succeeded. Great friends great learnings.

Retention 48

Retention Algorithm Software Review Conversion 48

Reid Hoffman

JULY 29, 2020

Rhyme Combinator is led by entrepreneur, viral media expert, and Emmy-winning producer Beau Lewis. Earlier this year, Beau pitched me on the idea of creating similar entertainment content, this time using viral cartoon rap battles and memes to bring the next generation together against Trump.

Campaign 36

Campaign United States Viral Mobile 36