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The first position on Google search results on desktop has a 34.36% clickthrough rate. Backlinko , 2016). Reputation and reviews. But, this stuff is hyper important if you are a local small business and here’s a few reasons why. 78% of local-mobile searches result in offline purchases. Search Engine Land , 2014).
Last year we pulled off a fantastic event, and we were keen to do even better in 2016. Luiz Centenaro (@LuizCent) April 1, 2016. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Engagement Reputation. We succeeded. Conclusion.
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