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Big brands are spending tens of thousands on videos that fall flat while a lucky few are going viral. The State of Video in 2016. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. But even they struggle to repeat their original success. 55% do so daily. via a form.
Last year we pulled off a fantastic event, and we were keen to do even better in 2016. Luiz Centenaro (@LuizCent) April 1, 2016. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Increase virality –> decrease eCPA.
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