VC Cafe

NOVEMBER 2, 2019

If nothing else, for its simplicity (back of the napkin) but also for the fund’s commitment to keep updating the metrics since 2016. The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality.

B2C 141

B2C Technical Review Startup Retention 141

View from Seed

AUGUST 30, 2016

TJ Parker (@tjparker) August 25, 2016. What customer retention strategies are working best for other florists? In case it’s interesting to you, here’s a recap of Q2 2016 results. pic.twitter.com/LDrlNyH8mR. — Business owners have questions that need answers — specifically, answers from other business owners.

Social Media 185

Social Media B2B North America Media 185

Startup Professionals Musings

MARCH 16, 2016

This term is used to describe non-traditional ways to incent growth such as social-media and viral marketing. These deals usually come with retention packages -- so be careful. Marty Zwilling First published on Entrepreneur.com on 03/04/2016. It’s a term of respect and endearment. Growth-hacking” marketing.

Software Review 120

Software Review Sweat Equity Accredited Investor Angel Investor 120

VC Cafe

JULY 15, 2021

Think with Google study 2016 – How people discover, use and stay engaged with apps ( Source Think with Google and Ipsos). Build virality into the product – it might be counter intuitive to launch your product as “invite only” – after all, the goal is to grow the audience, not to restrict it.

Mobile 190

Mobile Social Media Distribution PR 190

ConversionXL

MARCH 15, 2016

It means that user retention becomes even more important. If users are not onboarded properly, the chances of retention are minimal. In fact, mobile app revenue for 2016 is estimated at $58 billion. That is why top sites focus on steps they know are Key Performance Indicators (KPIs) for user retention. via Inbound.org).

Mobile 48

Mobile Retention Email Software Review 48

ConversionXL

APRIL 3, 2018

Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Retention is the most important thing – if that’s poor, nothing else matters. Start with retention. Make it about the CUSTOMER.

Retention 106

Retention Artificial Inteligence Channel Email 106

Occam's Razor

MAY 2, 2017

There are multiple points of value from the Trailheads program (lower support costs, higher retention, faster time to value for clients etc.) I have a massive bias against the current click-bait, let’s go viral , “hot story of the moment” traffic. The site has tons and tons of content, almost haphazardly so. A quick best practice.

Metrics 143

Metrics Acquisition eCommerce Analytics 143