How to Write a Mission Statement in 5 Easy Steps
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AUGUST 8, 2017
Add the words “clean” or “green” if that’s really true and you keep to it rigorously. For example, Apple Computer’s 2017 mission statement is: “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Don’t just say it, especially if it isn’t important or always true.
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