Why the Former President of Nickelodeon Joined mitú as CEO.
Both Sides of the Table
SEPTEMBER 19, 2017
He oversaw the launch of iconic properties including Dora the Explorer, SpongeBob & Rugrats — all multi-billion-dollar global powerhouses. I’m not sure what it takes to get through to people who green light traditional media. Herb is a Puerto-Rican American media executive who was previously the President of Nickelodeon.
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