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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. But if you ask anyone in the ecosystem of customer acquisition?—?founders, founders, marketers, investors?—?and no surprise?—?that’s that’s where the customers are.

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“I will say that a lot of tension arose from Googler’s expectations that the company’s culture had to be exactly the same as what it was when the company was one fifth the size” Former GOOG & MSFT executive (and multiple time founder) Javier Soltero on Career Advice, Big Company Culture, and Startup Hiring Tips

Hunter Walker

HW: You’ve been a startup founder as well as an executive at larger tech companies. Even more important, the hiring manager and the founder/CEO should ideally be aware of the implications of having an employee base where a large number of people have never been through the experience of being in a startup.

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Fundraising Debt And How To Avoid It

YoungUpstarts

by Anish Sebastian and Juan Pablo Segura, co-founders of Babyscripts. Founders need seed capital to get their operations up and running, and to begin generating revenue. Ten years ago, Ward Cunningham published a Youtube video that introduced the concept of “technical debt” to the world.

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Who are the Major Revenue-Based Investing VCs?

David Teten

So you’re interested in raising capital from a Revenue-Based Investor VC. A new wave of Revenue-Based Investors (“RBI”) are emerging. For background, see Revenue-Based Investing: A New Option for Founders who Care About Control. Rational burn profile, up to 50% of revenue at close, scaling down. Bigfoot Capital.

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The Next Chapter for NextView

View from Seed

Stephanie is someone that we have known for almost a decade and have respected deeply as a co-investor and collaborator at Uncork. Through all of this, what has been obvious is her hunger to serve founders and desire to work with entrepreneurs to bring about the kind of world changing impact we seek to be a part of at NextView.

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Pricing Customer Acquisition Sunk Costs and More - Ten Recent Great Startup Posts

SoCal CTO

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. This relates to another great post Freemium Founders: Start Charging for Things Today!

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How Do You Want to Spend Your Next 4 Years of Your Life?

Steve Blank

Is it a small business that hits $4 million in revenue in four years and $8 million in ten years? Or is it something that can grow to a size that will result in an acquisition or some liquidity event? Founders don’t do startups because they’re searching for a huge financial windfall. See 4:36 in the video below).

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