Excellent Analytics Tip #26: Every Critical Metric Should Have A BFF!
Occam's Razor
MAY 19, 2014
The examples cover elements we optimize for in our acquisition ( what are we doing to attract traffic ), behavior ( what happens once they land on our website ) and outcomes ( did we end up making money, were the customers satisfied ) strategies. Now you might see 60 secs and 5 PVV, 150 secs and 20 PVV, 98 secs and 5 PVV.
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