Startup Professionals Musings

DECEMBER 30, 2020

Start with a range of platforms, including social media, advertising, and a great website. With information overload due to the Internet, you need to find your customers, rather than assume they will find you. That first burst of customers via word-of-mouth or a viral video won’t sustain your growth.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

APRIL 14, 2021

Most experts agree that these people now create and grow more trends than classic push advertisements. These perceived authoritative sources create a community who follow their lead, based on psychology. Play to exclusivity, uniqueness, and personalization.

Customer 432

Customer Social Media Dividend Technical Review 432

Startup Professionals Musings

OCTOBER 22, 2021

Audience contributions, like product reviews, discussion board conversations, and comments on your blog are invaluable because they create more credible content and attract more money from advertisers. Even more valuable are success case studies and testimonials. Define a business that is scalable.

Technical Review 312

Technical Review Software Review Internet Revenue 312

Startup Professionals Musings

JANUARY 8, 2021

In the past, competitive advantage was all about economies of scale, advertising power, and service versus price. With instant low price search, ordering via smart phones, and unfiltered online reviews via Yelp and Foursquare, the advantage today has shifted to companies who can make every experience positive.

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Technical Review Salary Metrics Matching 385

Startup Professionals Musings

APRIL 18, 2021

This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy. They will also assess trends in the market and how current economic, political, and demographic conditions relate. Sales and marketing strategy.

Technical Review 380

Technical Review Due Diligence Term Sheet Angel Investor 380

The Startup Magazine

DECEMBER 4, 2024

Different types of insurance can protect your business against specific threats: General Liability Insurance: Covers claims of bodily injury, property damage, and advertising injury. Insurance is a vital tool in mitigating risks that could financially cripple a business.

Intellectual Property 119

Intellectual Property Non-disclosure Agreement Entrepreneur Limited Liability Company 119

Startup Professionals Musings

DECEMBER 5, 2021

Some startups not only ignore this and don’t budget for it, but they actually plan on the free viral marketing to generate enough revenue from click-through advertising to fund operations and future growth. That’s a double death wish.

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Viral Marketing SEM Campaign 348

YoungUpstarts

DECEMBER 3, 2020

The fact is that for smart marketers, video advertising is a literal goldmine. The problem, which many advertisers have experienced, is that most of them don’t know how to create video advertising that is effective. One of the biggest challenges with video advertising is determining its effectiveness.

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Advertising Video Cofounder Acquisition 275

YoungUpstarts

AUGUST 28, 2020

In 2020, we are witnessing the beginning of a new era in advertising design, and big changes in trends. Advertising design is more than poised to reach new heights as design professionals begin to redefine a new way of creating display advertising. Advertising with street art style. Cyberpunk color schemes.

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Advertising Design Technology Management 264

Startup Professionals Musings

MAY 26, 2023

You will find that customers discount advertising, and look for user testimonials, online influencer reviews, and return-on-investment examples from industry experts. Even in the face of real value, customer change is hard. Most new solutions I see are easier to use, more productive, more fun, or cheaper than existing alternatives.

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Product Technical Review Artificial Inteligence Dividend 354

YoungUpstarts

MAY 26, 2021

Successful native advertising starts with great content building. Here are some tips for optimizing your native advertising campaigns. The post Strategies For Optimizing Native Advertising Campaigns appeared first on Young Upstarts.

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Campaign Advertising Marketing 246

ReadWriteStart

DECEMBER 20, 2022

It was a leader in the online advertising market, and then it did not face any competition from Google or Facebook. Blinded by its advertising revenue , Yahoo let customer experience take a backseat. There was a time when Yahoo was the “it” thing, an absolute online giant.

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Software Review Application Development Technical Review Bankruptcy 190

YoungUpstarts

DECEMBER 20, 2022

A proper over-the-top (OTT) advertising strategy is critical. Here's half a dozen OTT advertising strategies that will boost your conversions. The post 6 OTT Advertising Strategies To Increase Conversions appeared first on Young Upstarts.

Advertising 246

Advertising Conversion Marketing 246

YoungUpstarts

JULY 8, 2021

Recent progress in gaming technology and business models represent an unprecedented opportunity that advertisers can no longer ignore, argues Alan Ngai of Bidstack. The post Gaming And Advertising: Two Divergent Worlds Converging appeared first on Young Upstarts.

Advertising 246

Advertising Business Model Technology 246

Duct Tape Marketing

AUGUST 30, 2024

Certainly, it's advertising and all the things that create awareness. Content and Advertising: Use these tools to educate and engage potential customers. The growth strategy includes all of the communication and content designed to move people through the Marketing Hourglass stages.

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Marketing Retention Algorithm Advertising 92

Startup Professionals Musings

AUGUST 7, 2020

Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty.

Technical Review 312

Technical Review Due Diligence Merger Social Media 312

YoungUpstarts

NOVEMBER 2, 2020

As Trinity Mirror and Ipsos Connect found in a study, almost half of consumers have a general distrust of brand and 69 percent specifically distrust their advertising. But market research shows that consumers today have massive cynicism today about what brands “say” about themselves. Mostly, from their own digital experiences. Bottom line?

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Valuation Technical Review Revenue Operations 264

Startup Professionals Musings

MAY 6, 2020

Others pivoted quickly based on customer need changes, rather than just spending more money on advertising and charging ahead.

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Agile Social Media Reputation Restful 310

The Startup Magazine

JUNE 5, 2024

Consider targeted online advertising campaigns and explore partnerships with local businesses that cater to your self-storage business target audience. According to Investopedia, having a marketing strategy is crucial for companies as it guides them in allocating advertising resources effectively.

Security 147

Security Technical Review Operations Revenue 147

YoungUpstarts

JULY 26, 2022

Google advertising techniques act as an amazing tool to drive more audiences to your website. The post Potential Google Advertising Ideas To Grow Your Audience appeared first on Young Upstarts. Use Google Ads to grow your audience.

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Audience Advertising 240

Startup Professionals Musings

JULY 1, 2020

YouTube and Facebook, for example, both advertised themselves as dating sites until they recognized from results that the dating market segment was already over-saturated. It may help to realize the essentially every successful startup has endured one or more pivots, even though few remember them today.

Entrepreneur 306

Entrepreneur Due Diligence Startup Acquisition 306

Startup Professionals Musings

AUGUST 17, 2022

Build and advertise yourself as a “brand” that is the best at what they do. You can’t be everything to everybody, so don’t spread yourself too thin, or accept assignments that you can’t do well. Learn how to say “no” with a smile on your face, and don’t hesitate to recommend someone better. Make your non-verbal communication speak for you.

Leadership 304

Leadership Technical Review Social Media Global 304

YoungUpstarts

SEPTEMBER 9, 2022

The post An Advertiser Focused On Brand Building? Building your brand? If you are a business development manager looking to invest in brand-focused adverts, this is for you. appeared first on Young Upstarts.

Advertising 246

Advertising Developer Management 246

YoungUpstarts

JANUARY 11, 2023

Streaming automotive advertising allows dealerships to reach targeted audiences faster and at a lower cost while increasing in-store foot traffic. The post Streaming Automotive Advertising: Why Should Automotive Dealers Opt For It? appeared first on Young Upstarts.

Advertising 246

Advertising Audience Cost 246

YoungUpstarts

MAY 23, 2022

Here are 10 things that your competitors can teach you about OOH advertising, simplifying your planning, and increasing the chance of success of your campaign. The post 10 Things Your Competitors Can Teach You About OOH Advertising appeared first on Young Upstarts.

Advertising 246

Advertising Campaign 246

The Startup Magazine

AUGUST 7, 2024

Local Advertising : Advertise in local newspapers, magazines, and community bulletin boards. Optimize your website for search engines to increase visibility. Social Media : Use platforms like Facebook, Instagram, and LinkedIn to engage with potential customers and share updates about your business.

Software Review 158

Software Review United States Social Media Advertising 158

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2022

There are analytics that tell you where traffic originates (imperfectly, especially with the latest in browsers and services intentionally obscuring or blocking data), data about your advertising click-throughs, your own raw web server logs, and broad industry data around traffic trends (e.g. They all tell a different story.

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Analytics Software Review Metrics Technical Review 248

YoungUpstarts

NOVEMBER 2, 2020

One client said it helped them because they hadn’t made long-term commitments to advertising buys, and it was easy to cut back spending when their revenues declined. Without prompting, many of the clients I spoke with brought up how Agile marketing helped them adjust to the pandemic and the associated economic challenges.

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Agile Marketing Campaign Sales 264

The Startup Magazine

JANUARY 18, 2024

Optimizing Traditional Advertising for the Digital Age Traditional advertising methods, such as print media, are being transformed to resonate with the modern consumer who increasingly relies on digital channels. High-quality visual content, in particular, plays a significant role in attracting and retaining customer attention​​.

Artificial Inteligence 158

Artificial Inteligence Sales Technical Review Marketing 158

YoungUpstarts

SEPTEMBER 27, 2021

TV ad industry veteran Chuck Hengel explains why many of your favorite brands continue to find success with TV advertising. The post Is Traditional TV Advertising Dying, Or A Driver Of Dramatic Business Growth? appeared first on Young Upstarts.

Advertising 245

Advertising Marketing 245

YoungUpstarts

FEBRUARY 8, 2023

by Charulatha Velumani Microsoft Dynamics Consulting can provide a wealth of benefits to advertising and digital marketing agencies. By leveraging the powerful capabilities of Microsoft Dynamics 365 CRM, these agencies can streamline their operations and gain a competitive edge in the market.

Advertising 246

Advertising Marketing Operations 246

YoungUpstarts

AUGUST 15, 2023

Artificial intelligence (AI) has revolutionized the advertising landscape, particularly reshaping the field of media buying. The post Beyond Buying: How AI And Large Language Models Are Redefining Media Advertising appeared first on Young Upstarts.

Artificial Inteligence 242

Artificial Inteligence Advertising Media 242

The Startup Magazine

MAY 27, 2024

Offline marketing tactics can include advertising in local newspapers or directories, distributing flyers or brochures, and participating in community events. Implement digital advertising campaigns such as pay-per-click advertising or remarketing to target specific demographics.

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Security Operations Finance Advertising 130

ReadWriteStart

NOVEMBER 12, 2022

For example, you might use guerilla marketing techniques to promote your product without spending much money on traditional advertising channels. They may even lead to repeat business or positive word-of-mouth advertising. Or you could use open-source software to develop your product, which is often free or low-cost.

Startup 198

Startup Technical Review Ghana Guerilla 198

VC Cafe

JUNE 26, 2023

Makes sense, as companies can adopt a SaaS model and not require huge scale to monetise via advertising. Will Google cannibalise its advertising business in a generative AI search world, or will ads be inserted into generated results? The rest of the competition in the generative AI search space is focused on enterprise search.

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Generative AI Search ChatGPT Technical Review 174

Startup Professionals Musings

SEPTEMBER 22, 2023

In the past, competitive advantage was all about economies of scale, advertising power, and service versus price. With instant low price search, ordering via smart phones, and unfiltered online reviews via Yelp and Foursquare, the advantage today has shifted to companies who can make every experience positive.

Technical Review 249

Technical Review Salary Metrics Matching 249

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. This isn’t just our opinion - our startup metrics prove it! Even with the pop-up suggestions, we saw significant drop-off during user onboarding. Drop-off on the first page of an application is bad news.

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Generative AI Artificial Inteligence Houston America 297