Monetizing Social Networks: The Four Dominant Business Models and How You Should Implement Them in 2010
venturedig.com
NOVEMBER 1, 2009
The advertiser (IQ Quiz), will pay the Facebook developer (you) each time a user fills out their email address or phone number. With CPS models, you must identify specific elements within your application that are valuable, and you must then find big brands (like Coca Cola) to buy it. The middle man is called an ad network.
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