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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. In this article, we’ll talk about some less saturated digital advertising strategies you can use to get ahead. We’ll also show you what it takes to create advertising that gets people to act. Who are your competitors?

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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Here's a summary of the case study presented: 1.

Metrics 165
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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views on Content Marketing with paid advertising. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Start with those notes already!

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How To Best Position Your Brand For Your Audience

The Startup Magazine

However, all that money, time, and effort can be wasted if you don’t know how to engage with your audience in a way that appeals specifically to them and their needs. Advertisements can be great for building your brand, but if your customers can land on it organically, that’s even better.

Audience 131
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How To Reach Your Target Audience This Decade

YoungUpstarts

However, it can be difficult to determine who your target audience consists of – and how they will access your services. If you follow these steps below then the process of reaching your target audience will be made much simpler. Identify Your Target Audience. Pinpoint your Audience’s Needs. Build Trust and Credibility.

Audience 200
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7 reasons why you need digital marketing, especially if you own a small business

The Startup Magazine

Digital marketing has become the most cost-effective means to reach one’s target audience. Other methods like direct mail or televised advertisements cost much more than digital marketing. With the use of analytics, the statistics that are presented give us clear feedback on the status of our campaign.

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Popular Online Marketing Platforms

The Startup Magazine

Looking at your business goals and target audience can help you choose what form of marketing will best serve you. One of the most known ways to advertise your wares online is via clickable ads. Your advertisement will be shown on the internet and you will pay per click. Clickable Ads. The premise here is simple.