Remove Advertising Remove B2B Remove Software Engineering
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A Behind-the-Scenes Look at Our Recent Seed-Stage VC Investments

View from Seed

We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C. BUSINESS-FOCUSED (B2B). Network Effect B2B. Examples include the current rise of native advertising and the fundamental platform shift to mobile.

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Middle-East-Meets-West Provides An Edge For B2B Tech Companies

YoungUpstarts

In our experience, having offices in both locations is ideal for a B2B tech company because the complementary strengths of the two locales open the door for fast and sustained growth. The San Francisco Bay Area is home to one of the world’s leading B2B technology markets. Let’s start with San Francisco.

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How to help your startup turn a profit in 4 simple steps

The Next Web

Mikita Mikado is a software engineer and entrepreneur from Belarus, now based in San Francisco. I’m a geek and software engineer from the former ­Soviet state of Belarus. It just so happened that I became the CEO of a B2B tech startup. Direct sales are common with B2B startups.

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Business Apologies: What You Should (and Shouldn’t) Do

ConversionXL

Poor customer service : A report by Forrester revealed that 23% of B2B CMOs view improving customer experience as a top-three objective. This was a couple of software engineers who put this in for whatever reason [.] The result wasn’t as damaging for the brand as advertising experts predicted. Apologize publicly.

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Essential Startup Funding Tips from 8 Seasoned Investors

mashable.com

On a more serious note, Gordon has a laundry list of founder qualities or experiences that will pique his curiosity: “Have a resume I envy and admire; make a significant contribution at a company I am fascinated by; write a great book or make a great game or TV show; [develop] significant software engineering experience and/or education.&#

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Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

This happens in advertising all the time. Is it a B2B or B2C email?” , “What is the company where this contact is working at?” This brings a lot of new challenges also for people who are not directly involved in software engineering. Andrew Chen explained this as the Law of Shitty Clickthroughs. Image Source.

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29 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

The differences between B2C and B2B within the same brands were staggering! Navigating the cumbersome processes associated with my father’s tragic cancer diagnosis and treatments, I drew on my deep experience in design, user research, software engineering and data analysis and turned my entrepreneurial attention to healthcare.