Advertising B2C Community Retention 
ConversionXL
SEPTEMBER 9, 2021
In the past, it was possible to achieve these goals through promotion and advertising. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans. With a social media content strategy rooted in relationships and communication.
ConversionXL
OCTOBER 16, 2022
By meeting buyers’ post-purchase needs , you’ll improve customer retention. There are several ways to calculate it, but here’s a basic formula: Average order value x Number of repeat transactions x Average retention time. To get a realistic picture of how your business is doing, you need to also account for customer retention.
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VC Cafe
JULY 15, 2021
According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Almost overnight, a huge new industry was created around mobile.
Duct Tape Marketing
FEBRUARY 2, 2023
Why Community Is The Last Great Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast , I interview Mark Schaefer. Key Takeaway: Mark Schaefer argues that brand communities are the future of marketing strategy.
Up and Running
APRIL 17, 2018
And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3 trillion in 2014.
ConversionXL
NOVEMBER 29, 2018
Advertisement additions. Freemium versions can also include advertisements as a limitation on the experience (e.g. Instagram) with other means of monetization, like advertising. Those near-term sales, while enticing, may erode a brand and hurt retention. Usage limitations. Dropbox), or caps the number of users (Canva).
ConversionXL
OCTOBER 4, 2021
Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Building loyalty starts with what you do post-purchase and continues with retention emails. Use this space to show your customers they are a valued part of your community. . Image source.
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