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Master of Customer Acquisition, Matt Coffin, On Startups …

Both Sides of the Table

I recently sat down with Matt Coffin , the founder of LowerMyBills, which sold for $400 million but was very nearly a bankruptcy only a few years early, and talked “startups.&#. I figured if Matt was on the verge of bankruptcy and one mentor changed his trajectory, what if we had a formalized, community-wide program?

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Organization That Failed to Innovate – Avoid Their Fate

ReadWriteStart

The deal could not materialize — and now the situation is such that the success of Netflix was one of the primary reasons behind the bankruptcy of Blockbuster. It was a leader in the online advertising market, and then it did not face any competition from Google or Facebook.

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How Your Law Firm Should Market To Millennials

The Startup Magazine

Throw away old ideas of marketing and printed advertising, radio announcements, and direct mail campaigns. Engage in Social media Advertising. Apply for Facebook advertising. Leinart Law Firm focuses on bankruptcy and debt solution making them experts in giving legal protection granted under Chapter 7 bankruptcy laws.

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Why Some Startups Win

Steve Blank

I had taken the job of VP of Marketing in a company emerging from bankruptcy. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), I told him that I had learned long ago that to keep that from happening, you need to on-board/train your team about mission and intent.

Startup 329
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Stock Market Drops. Then It Rallies. What Happens Next for Funding?

Both Sides of the Table

US TV advertising is $60 billion in its own right. Lehman Brothers had filed for bankruptcy. These companies advertise. I have always believed that TV was ripe for disruption. The parallels to the music industry are too obvious even though the industry players, the medium and the cost structures are different.

Stock 305
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13 Of The Biggest Mistakes Entrepreneurs Make (That May Not Seem Like Mistakes At All)

YoungUpstarts

Or a key vendor declares bankruptcy. Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. Or a partner defects with your top client.

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How to Wisely Utilize Debt for Business Expansion

The Startup Magazine

Poorly managed debt can lead to financial strain, decreased creditworthiness, and even bankruptcy. You may need funding for new equipment, hiring additional staff, expanding facilities, or investing in marketing and advertising campaigns. While debt can provide necessary funds for expansion, it also comes with risks.

Finance 147