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Five common misconceptions about building a startup in New York City

This is going to be BIG.

Content companies, for example, should be able to amass traffic and sell advertising on a bootstrapped budget before they come close to seeking equity financing—because you can, and because that’s the market expectation and that’s what your competitors are already doing. That’s why recruiters make so much coin.

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Transcript of How to Prepare to Sell Your Business

Duct Tape Marketing

I was that hired gun in some senses. You can imagine the dealers advertiser on auto trader and cars.com, and their website, and all these different places, and sending that data, in all those different places and updating it every day would be a lot of labor to do manually. Matt Watson: Based in the Kansas City area.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Advertising. When youve bootstrapped a business where youre not drawing a salary and depleting whatever savings you have, thats one of the very difficult things to do," says Toby Stuart, a professor at the Haas School of Business at the University of California, Berkeley. Advertise Locally on WSJ.com. » More. Management.