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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

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Twitter Link Roundup #164 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The above ad from Apple in the 1984 Super Bowl helped make Super Bowl advertising must-see TV and redefined how companies leverage the Super Bowl to promote their products. Obvious but Hard Lessons in Small Business Advertising – [link]. Chicago’s Exploding Tech Startup Scene: Second to None – [link].

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Twitter Link Roundup #59 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

Chicago Sun Times writes about crowdSPING’s 2010 Chicago Innovation Award – [link]. Understanding Customer Experience – [link]. 10 Must Follow Tips for Effective Writing – [link]. The Mad Men Guide to Changing the World with Words – [link].

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Twitter Link Roundup #192 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Chicago’s most active entrepreneurial networking groups | Crain’s Chicago Business – [link]. The Future of Advertising: ‘Pay-Per-Gaze’ Is Just the Beginning | Mashable – [link]. Some great advertising by Droga5 for Newcastle Brown Ale – [link]. GigaOm – [link].

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Twitter Link Roundup #216 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Good long video interview by Frank Gruber with Jason Fried about Chicago, Basecamp, building great teams & more – crowdspring.co/1gEsBUD. “Chicago’s venture funding performance is improving [but] Chicago is still trailing several major metro areas.” Silicon Valley’s Youth Problem – crowdspring.co/1gFjLC8.

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Twitter Link Roundup #30 – Design, Copywriting, Marketing, Small Business, Social Media And More

crowdSPRING Blog

19 Creative and Unusual Bus Stop Advertisements – [link]. 80 Extreme Advertisements That Will Challenge Your Mind – [link]. Another excellent video post by @bcopple about startup activity in Chicago – [link]. The future of advertising agencies: learnings from Forrester – [link].

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Twitter Link Roundup #222 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

The image above is an interesting project from Strava, showing a heatmat of bike paths in the Chicago area. Here’s a link to the Chicago map, but you can easily navigate to another geographic area. The Answer to the Organic Reach vs Advertising Problem on Social Media Channels – crowdspring.co/1rTUmdM.