ConversionXL

FEBRUARY 9, 2017

Improving your Quality Score, increasing your clickthrough rate (CTR), reducing your ad spend without compromising results… these are all top-of-mind for PPC marketers using AdWords. Most advertisers have their ads showing in 50-80% of searches, depending on their budget. Step 3: All Match Types. to 7.95 (out of 10).

PPC 48

PPC Matching Algorithm Clickthrough 48

ConversionXL

FEBRUARY 5, 2013

Did the ad copy match the landing page copy? The blog post was about gamification - which is not something most Kissmetrics readers are really interested in (hence the lack of clickthroughs) and it’s not what ConversionXL is about either (=low conversions). Before you say “AdWords sucks!”, I wouldn’t say so.

Clickthrough 129

Clickthrough Conversion Matching Social Media 129

crowdSPRING Blog

AUGUST 20, 2017

If you prefer, you can create a dedicated newsletter that has different content than your blog, or mix and match existing blog writing with new content as you see fit. This kind of metadata can really boost clickthroughs to your site. Invision , Buffer , and Hubspot are three companies with well-run blogs and accompanying newsletters.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

If you prefer, you can create a dedicated newsletter that has different content than your blog, or mix and match existing blog writing with new content as you see fit. This kind of metadata can really boost clickthroughs to your site. Invision , Buffer , and Hubspot are three companies with well-run blogs and accompanying newsletters.

Small Business 48

Small Business Marketing Technical Review Audience 48

ConversionXL

APRIL 11, 2016

Xero has a “Customers” page with a variety of videos and case studies based on industry (retail, branding and advertising, etc.) First, you can use annotations to get viewers to clickthrough to another site while they’re watching. Video testimonials are among those forms. Example: Xero. File Size Matters. via a form.

Video 48

Video Conversion Mobile Search 48

Up and Running

AUGUST 19, 2016

Then, when a visitor searches for your chosen keyword, they’re going to subconsciously move to your page listing because it matches up with what they’re already thinking about. Avoid automatic targeting—it’s a quick way to blow through your advertising budget. I hope that makes sense for you.

PPC 60

PPC Campaign Sales Search 60

ConversionXL

MARCH 19, 2012

What about when the product matches the customer’s needs and wants, and they trust the seller? The report found email and search advertising were much more effective vehicles for turning browsers into buyers. What about when the product matches the customer’s needs and wants, and. read more

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

Lightspeed Venture Partners

DECEMBER 3, 2010

Brand advertising starts to move online, boosting premium display, video and social media. Many brand advertisers are spending their experimental budgets widely in social media as they attempt to figure out how to promote themselves through Facebook, Twitter, Foursquare and other platforms. Finding money and saving money online.

Internet 114

Internet eCommerce Advertising Flash 114