Advertising Cofounder Viral 
Both Sides of the Table
MAY 19, 2010
We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. Time will tell.
Version One Ventures
SEPTEMBER 19, 2012
Your business has a high viral co-efficient (or perhaps even a network effect) that lets you amass users cheaply without worrying too much about the monetization per user or spending money on paid acquisition. High LTV can usually be found in transactional or subscription businesses.
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Both Sides of the Table
FEBRUARY 7, 2011
Such was my recent meeting with Seth Sternberg, founder & CEO of Meebo. From there most websites unfortunately don’t know what to really do with it so it basically just becomes a way to log you in and potentially allow advertisers to serve up more targeted (and therefore higher CPM) ads. And there you have it. Not a chance.
VC Cafe
MARCH 16, 2025
Mention that you do “Consumer tech” as a startup founder and you’d be limiting your funding options to one third of the venture capital funds (in Israel that figure is probably closer to 10%). Gaming founders know this challenge well. What will it take for founders to win in consumer? Speed is also critical.
The Next Web
DECEMBER 4, 2013
Initially, your staff (even if that’s just you and a co-founder) will be your greatest asset in locating and connecting with your audience. With an innovative product in the consumer payment space, the company had viral-ready content. Its social media and editorial advertising strategy clearly put the product first.
Startup Lessons Learned
DECEMBER 14, 2009
In a previous post , I covered the three main drivers of growth: Paid, Sticky, and Viral. This attention is valuable to yet another set of people: namely, the traditional businesses (see above) who are using marketing to grow, and are looking to advertise to new prospects. Let’s look at a viral growth company, like Facebook.
The Next Web
AUGUST 19, 2013
He is the co-founder and CEO of Quote Roller and PandaDoc. However, figuring out the way your startup should make money could be challenging, especially for us left-brained founders. Well, then you’ve got to go viral. Well, then you’ve got to go viral. Users invite new users by sharing folders and files.
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