The Startup Magazine

MARCH 19, 2025

based digital marketing agency serving over 70,000 customers, offers relief through its integrated approach to online marketing. An RV maintenance and repair-shop worker reported, “I switched to Hibu last year for all of our advertising and website services. Hibu, a U.S.-based And the results speak for themselves.

Rhode Island 88

Rhode Island Ohio Web Development Social Media 88

The Startup Magazine

FEBRUARY 27, 2025

Pay-per-click (PPC) advertising is one of the most powerful tools in the United Kingdom for driving desired traffic, lead generation, and increasing conversion rates for all businesses. If you target irrelevant terms, you will likely waste your advertising budget on unqualified traffic. Be specific. Be laser-focused.

PPC 103

PPC United Kingdom Campaign Advertising 103

Startup Professionals Musings

DECEMBER 30, 2020

With information overload due to the Internet, you need to find your customers, rather than assume they will find you. That first burst of customers via word-of-mouth or a viral video won’t sustain your growth. Start with a range of platforms, including social media, advertising, and a great website.

Intellectual Property 432

Intellectual Property Entrepreneur Technical Review Angel Investor 432

Startup Professionals Musings

OCTOBER 22, 2021

Provide website forums to help customers solve their own problems. Use free e-commerce software and services like PayPal before building an expensive customized solution. Finally, use customer feedback or promotions to attract more and more customers with less and less effort. Generate revenue around the clock.

Technical Review 312

Technical Review Software Review Internet Revenue 312

Startup Professionals Musings

DECEMBER 3, 2021

Smart potential customers only visit and buy from credible and memorable websites. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Add a modest advertising presence. Follow-up for customer satisfaction.

Internet 294

Internet Web Affiliate Advertising 294

Startup Professionals Musings

APRIL 18, 2021

Contact key vendors and existing customers. This will cover the technology, the current state of development, and customer satisfaction. If the product is in customer hands, expect some customers to be interviewed. This will involve an analysis of the company’s distribution channels, advertising, and pricing strategy.

Technical Review 380

Technical Review Due Diligence Term Sheet Angel Investor 380

Startup Professionals Musings

MAY 26, 2023

Often, despite your passion and expectation, customers don’t immediately see the value and need that you see, and you have no idea why the initiative is stuck , and what could be the real customer issue or fix. Customers won’t buy what they can’t find or don’t understand. Customers need supporting approvals to fully benefit.

Product 354

Product Technical Review Artificial Inteligence Dividend 354

ReadWriteStart

OCTOBER 12, 2022

Since all enterprises wanted to survive in the Covid circumstances, they were looking for their own ways to hit customers and profits. The audience became whimsical, and the companies had to fight for each potential customer. Statista reports that ad spending in the social media advertising segment will reach US$226.00bn in 2022.

Small Business 179

Small Business Software Review Social Media Social Network 179

The Startup Magazine

DECEMBER 4, 2024

Different types of insurance can protect your business against specific threats: General Liability Insurance: Covers claims of bodily injury, property damage, and advertising injury. Trade Secrets: Implement measures to safeguard confidential business information, such as customer lists, marketing strategies, or manufacturing processes.

Intellectual Property 119

Intellectual Property Non-disclosure Agreement Entrepreneur Limited Liability Company 119

Duct Tape Marketing

AUGUST 30, 2024

2 The Marketing Strategy Pyramid 3 Core Components of the Marketing Strategy Pyramid: 3 Business Strategy 4 Developing a Marketing Strategy 5 The Real Brand Strategy 6 Formulating a Growth Strategy 7 Building a Customer Strategy 8 Implementing a Team Strategy What is Marketing Strategy? We use something called the Marketing Hourglass.

Marketing 91

Marketing Retention Algorithm Advertising 91

YoungUpstarts

NOVEMBER 2, 2020

How can businesses and marketing teams reach customers in the age of COVID-19, respond to lightning-fast changes in the marketplace, and keep up with new consumer demands? Agile marketers recognize that the future is impossible to predict accurately, so how customers will react to a marketing promotion is equally impossible to predict.

Agile 264

Agile Marketing Campaign Sales 264

Startup Professionals Musings

MAY 6, 2020

Others pivoted quickly based on customer need changes, rather than just spending more money on advertising and charging ahead. Smart entrepreneurs continually test their perceptions against those of customers, outside leaders, and experts. You need to build a vision of the future that can become a self-fulfilling prophecy.

Agile 310

Agile Social Media Reputation Restful 310

YoungUpstarts

APRIL 24, 2020

This will allow smaller retail companies to reach new channels of customers. technology, for the first time, smaller to medium sized retailers will be able to institute conveniences that help them sort through customer demands without needing to use most of their budget. is being able to find new customers through a digital network.

Software Review 232

Software Review Social Media Technical Review United States 232

ReadWriteStart

DECEMBER 20, 2022

Blockbuster needed to recognize the importance of providing content to their customers from the comfort of their homes. They had a model such that customers had to make two trips (to purchase and return) for any VHS. It was a leader in the online advertising market, and then it did not face any competition from Google or Facebook.

Software Review 190

Software Review Application Development Technical Review Bankruptcy 190

YoungUpstarts

NOVEMBER 2, 2020

by Howard Tiersky, author of “ Wining Digital Customers: The Antidote to Irrelevance “. At one time these brands exceeded customers’ needs and stood for something they cared about. But today’s customers are different. Digital is no longer just a ‘need’ for customers. REASON 1: You Need to Remain Relevant to the Customer.

Valuation 264

Valuation Technical Review Revenue Operations 264

TechEmpower

NOVEMBER 13, 2023

It means wasted advertising spend and lost goodwill. So instead, we fill it with a completely custom blurb, written just for him: Hello! Thanks to his custom blurb, instead of closing his browser and feeling inadequate for the rest of the day, Mark completes his bio and becomes a happy customer.

Generative AI 297

Generative AI Artificial Inteligence Houston America 297

Startup Professionals Musings

SEPTEMBER 22, 2023

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience has not improved. You have to start with hiring only people who are willing and able to make serious customer service happen.

Technical Review 249

Technical Review Salary Metrics Matching 249

Steve Blank

SEPTEMBER 5, 2018

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim. IPOs dried up.

Lean 335

Lean Burn Rate Startup IPO 335

The Startup Magazine

JUNE 5, 2024

Optimize Facility Operations Efficient facility operations are crucial for a successful self-storage business, directly influencing customer satisfaction and profitability. Leveraging data analytics provides operators with valuable insights into customer behavior, demand patterns, and occupancy rates.

Security 147

Security Technical Review Operations Revenue 147

Startup Professionals Musings

AUGUST 7, 2020

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Even a million users on your social media site won’t pay the bills until you sell some advertising or a premium service. Explore partners and M&A to solidify your strategy.

Technical Review 312

Technical Review Due Diligence Merger Social Media 312

Startup Professionals Musings

JULY 1, 2020

Of course, most of you expect that raising money will be difficult, as well as staving off competitors, and handling that occasional toxic customer. No matter how certain you are that your solution, target market, and customer need are well-proven, you are likely wrong, or the world changes by events you could not have anticipated.

Entrepreneur 306

Entrepreneur Due Diligence Startup Acquisition 306

YoungUpstarts

MAY 21, 2020

It not only validates your idea, but it helps to identify features, options and adjustments to your idea received from advice from third parties, including potential customers, that you may not have initially considered. Some features may not be important to the user, so this is where feedback from beta customers is important.

Product 264

Product Cofounder Audience Product Development 264

Steve Blank

JUNE 8, 2021

This class is built on conducting in-person of interviews with customers/ beneficiaries and stakeholders, but due to the pandemic, teams now had to do all their customer discovery via a computer screen. How would customer interviews work via video? See here for an extended discussion of remote customer discovery.).

Lean 417

Lean Security Asia SBIR 417

The Startup Magazine

DECEMBER 17, 2021

Intrigued by your software offerings, some potential customers will wish to investigate your business further. While you might tell your ambitious self that anything is possible, you can’t risk communicating the same incentives to your customers. You will inevitably underdeliver to your customers if you succumb to overpromising.

Software Developers 180

Software Developers Software Development Reputation Software Review 180

ReadWriteStart

MARCH 7, 2022

Several decades ago, the world’s best marketers and advertisers we’re trying to come up with catchy taglines and persuasive advertisements that blatantly tried to sell a new product to a target audience. Today’s customers have different preferences. They want to see authenticity, rather than a manufactured persona.

Marketing 198

Marketing Advertising Metrics Technical Review 198

The Startup Magazine

AUGUST 7, 2024

Providing superior quality materials will not only enhance your reputation but also ensure customer satisfaction and repeat business. Focus on Customer Service Excellent customer service is key to building a loyal customer base. Happy customers are more likely to refer your services to others and leave positive reviews.

Software Review 158

Software Review United States Social Media Advertising 158

The Startup Magazine

MAY 27, 2024

Understanding the self storage market in Leesburg is crucial for entrepreneurs looking to start a successful self storage business and provide an excellent storage experience for customers in the area. A location near major highways or busy streets can increase visibility and make it easier for customers to find your facility.

Security 130

Security Operations Finance Advertising 130

The Startup Magazine

JANUARY 18, 2024

In an era where digital technology reigns supreme, car dealerships are increasingly turning to innovative automotive sales digital marketing strategies to boost sales and enhance customer experiences. By analyzing customer data, dealerships can gain insights into customer preferences and behavior patterns.

Artificial Inteligence 158

Artificial Inteligence Sales Technical Review Marketing 158

A Smart Bear: Startups and Marketing for Geeks

FEBRUARY 26, 2022

Number of active customers from Stripe, and from your User Portal. A good way to check for bad data is to replicate the airplane dashboard method of deriving the same information in two different ways. Revenue from your billing system compared to cash flows from your bank statements. They all tell a different story.

Analytics 248

Analytics Software Review Metrics Technical Review 248

Duct Tape Marketing

FEBRUARY 19, 2025

During their conversation, Jane explained how businesses can use archetypes to craft an engaging brand storytelling strategy, ensuring their messaging resonates deeply with their ideal customers. And so I, in my career as a brand strategist, and I've worked in advertising for over 15 years, have loved using archetypes.

Customer 65

Customer Charlotte Southern California Hiring 65

Startup Professionals Musings

NOVEMBER 17, 2021

The challenge is to increase response rates and propagate a single view of the customer, by integrating customer data from multiple Web and social media interactions. Then companies can determine promotional effectiveness by narrowly defined customer segments, by location, or by delivery channel. Movie recommendations.

Analytics 248

Analytics Retention Social Media Startup 248

YoungUpstarts

JUNE 21, 2020

This method is often used by businesses to send voice messages to their prospects, clients, and customers without interrupting them. It can be used for lead generation, customer appreciation, and alert notification. This technology is mostly used for customer outreach. Ringless voicemail has flexibility and scalability.

Technical Review 246

Technical Review Software Review Campaign Technical Support 246

YoungUpstarts

OCTOBER 9, 2020

That means first conducting research to learn the truth about a company’s competitors and customers. Develop a Map to New Customers. It’s only natural—if a business is winning sales, and even growing on a regular basis—they think they understand what their customers value. Content is digital fuel.

Developer 214

Developer San Francisco Technical Review Sales 214

ReadWriteStart

NOVEMBER 12, 2022

Investors can also be skittish, and winning new customers is not easy. For example, you might use guerilla marketing techniques to promote your product without spending much money on traditional advertising channels. It helps you to understand your customers better. But don’t give up! Focus on quality, not quantity.

Startup 198

Startup Technical Review Ghana Guerilla 198

Startup Professionals Musings

AUGUST 17, 2022

Build and advertise yourself as a “brand” that is the best at what they do. Businesses today include an increasing diversity of team members, as well as customers, due to remote work and a global market. You can’t be everything to everybody, so don’t spread yourself too thin, or accept assignments that you can’t do well.

Leadership 304

Leadership Technical Review Social Media Global 304

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

Customer 431

Customer Marketing Social Media Channel 431

Startup Professionals Musings

MARCH 29, 2021

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. Some call it a move from always “ hunting ” for new customers in the wild, to “gardening” or nurturing loyalty and value from the ones you already have.

Customer 420

Customer Marketing Social Media Campaign 420