View from Seed

JULY 31, 2014

The internet continues the disintermediation of content creation. Finally, productivity mobile calendaring app Sunrise has been adding features which leverage demand-side economies of scale. Examples include the current rise of native advertising and the fundamental platform shift to mobile. Empowering Content Creators.

Seed Stage 272

Seed Stage B2C Technical Review Disintermediation 272

crowdSPRING Blog

NOVEMBER 10, 2010

The great RockMelt social disintermediation – [link]. 9 in 10 young adults trust advertising (aieee!) – [link]. The next legal frontier: courts can demand access to your social content, even if marked private – [link]. 40 Extremely Shocking Advertisements – [link]. Do agencies need labs?

Social Media 92

Social Media Costa Rica Small Business Design 92

A Crowded Space

JULY 24, 2014

Lots more individual providers advertise their services on Care.com, Craigslist or any other local services directory. This may make disintermediation a big challenge. 2) Ability for on-demand / flexible workers. Making this process easy and convenient should be enough to prevent disintermediation. Some big challenges.

Disintermediation 79

Disintermediation Acquisition Curation Vertical 79

VC Adventure

APRIL 11, 2011

. “We’re not AdTech investors,&# I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.&# Most of our AdTech investments would be labeled “glue&# (they were all connecting or intermediary technologies – just applied to online advertising).

Disintermediation 82

Disintermediation Advertising Portfolio Aggregator 82

VC Adventure

APRIL 11, 2011

. “We’re not AdTech investors,” I’d push back, “we just have a bunch of companies in the portfolio that are working in and around online advertising.” To be clear, we’re not breaking out online advertising as a theme of its own – we still think of it as a subset of our Glue investing.

Disintermediation 48

Disintermediation Advertising Portfolio Aggregator 48

Rob Go

JANUARY 21, 2016

These are companies that offer consumers a product or service (or both) that they are paid for (as opposed to consumer audience businesses that are monetized through advertising). The ride experience is better in an UberX than a taxi, uberX is cheaper than a taxi, and on demand mobile booking, payments, etc make it way more convenient.

Disintermediation 28

Disintermediation Distribution Demand Flash 28