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27 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. I’ve been a member of the North Face global athlete team for over 10 years. Therefore, we wanted a name that did exactly what it said on the tin. 10- Inspired by the word Pella.

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