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The Ultimate Guide for Starting and Running a Business at Home

Up and Running

Register your business name. Start doing guerilla marketing. Create a paid advertising campaign. Now you’re certain you want to (and can legally) operate a business out of your home and have a plan in place, it’s time to knuckle down and get your business registered with the appropriate authorities.

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How to Attract Talent to Your Start-up

www.inc.com

They offered employees referral bonuses, posted on job boards and committed themselves to so-called "guerilla recruiting." Instead, the takeaway message for recruiting is: play to your strengths (in Meebos case, its networking), be active, not passive, and get your name out there. Create an Inc.com account: Home Magazine Blogs Ask Inc.

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The Ultimate Work From Home Checklist

Up and Running

Register your business name. Start doing guerilla marketing. Create a paid advertising campaign. Now you’re certain you want to (and can legally) operate a business out of your home, it’s time to knuckle down and get your business registered with the appropriate authorities. Obtain the appropriate licenses and permits.

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6 Guerrilla Marketing Tactics For New Businesses

YoungUpstarts

Also known as stealth marketing, this clever tactic advertises a product in such a sneaky manner that people aren’t even aware that they’re being subjected to advertising. But, there’s something more important than advertising for the sake of it. Undercover marketing.

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5 great viral marketing campaigns (and what small businesses can learn from them!)

crowdSPRING Blog

How a small business used a guerilla tactic to build buzz and drive traffic. How better to promote a company with the name “Grasshopper&# than by asking their customers to literally eat the business? Let a fizzy competition for UGC begin! Patience, Grasshopper.

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How to Turn Your Hobby Into a Business

Up and Running

There’s a reason companies like Coca-Cola never stop advertising. To advertise her business on a shoestring budget, Lori had to think outside the box. You can argue over Lori’s success, but you can’t argue about the amount of press she got due to hard work and creative guerilla marketing. It may not be the people you think.

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How to Start a Travel Agency

Up and Running

How do you want your customers to feel when they visit your website, view your advertising, or use your services? Naming your business and applying for a Federal Tax ID number. You’ll also want to formally name your business, which involves filing a DBA, or a “doing business as.” How to Apply for a Federal Tax ID Number.