Startup Professionals Musings

DECEMBER 17, 2022

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Hockey Stick 265

Hockey Stick Guerilla Acquisition Startup 265

Startup Professionals Musings

SEPTEMBER 26, 2014

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Hockey Stick 263

Hockey Stick Guerilla Acquisition Revenue 263

The Startup Magazine

APRIL 17, 2020

Advertising has long been an effective way to capture attention, but the problem is that the average person is bombarded by 5,000 ads per day. With so much advertising noise out there, it’s important for you to cut through the chaos, and one way to do that is by getting creative. Because let’s face it: lackluster ads get ignored.

Advertising 114

Advertising Guerilla PPC eCommerce 114

Women Entrepreneurs Can

FEBRUARY 8, 2023

Invest in Financial Products Investing in financial products such as stocks, cryptocurrencies , bonds, commodities, and mutual funds can provide a steady stream of income while also offering the potential for significant returns. Be sure to conduct extensive research before committing to any financial product.

Artificial Inteligence 52

Artificial Inteligence Guerilla Technical Review Stock Options 52

ReadWriteStart

JULY 6, 2020

Do you have a product or service that you’ve given your heart and soul for? Have you fought tooth and nail for your product and service? Essentially, you want to get your product directly in front of your ideal customer without spending a whole lot of cash. Actually bled and lost sleepover? Enter The Bachelorette Canada.

Marketing 156

Marketing Startup Guerilla Canada 156

Startup Professionals Musings

MARCH 3, 2018

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Hockey Stick 130

Hockey Stick Guerilla Acquisition Revenue 130

Startup Professionals Musings

NOVEMBER 1, 2015

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Scrappy guerilla marketing based on personal contacts and word-of-mouth campaigns gives way to more expensive customer acquisition using advertising, trade shows, and a marketing agency.

Hockey Stick 120

Hockey Stick Guerilla Startup Acquisition 120

YoungUpstarts

OCTOBER 16, 2017

Also known as stealth marketing, this clever tactic advertises a product in such a sneaky manner that people aren’t even aware that they’re being subjected to advertising. A usual scenario is to infiltrate marketers into their target audience and have them start building hype around the product. Undercover marketing.

Flash 162

Flash Marketing Stealth Social Media 162

crowdSPRING Blog

SEPTEMBER 13, 2010

Other tactics leverage partnerships with other businesses to create mutual value and introduce our respective communities to one another’s services or product offering. How a small business used a guerilla tactic to build buzz and drive traffic. Let a fizzy competition for UGC begin! Patience, Grasshopper.

Viral 107

Viral Campaign Small Business Guerilla 107

BeyondVC

JUNE 2, 2004

I met with Dave Panos and Andrew Busey of Pluck yesterday to learn more about their product and their company. In today’s world, you can pull an off-the-shelf component from an ISV or from the open source community, Jabber for example, and have chat instantly integrated in your product.

Web 78

Web XML Guerilla RSS 78

Up and Running

AUGUST 5, 2014

I love writing, I enjoy making jewelry and I love the challenge involved in marketing products. Sell, import, invent or craft a product or accessory for enthusiasts in your hobby. Make those tweaks before fully entering the market – and understand that, for most entrepreneurs, this is a process, not a single final product.

Los Angeles 156

Los Angeles Guerilla Green CPA 156

BeyondVC

JUNE 2, 2004

I met with Dave Panos and Andrew Busey of Pluck yesterday to learn more about their product and their company. In today’s world, you can pull an off-the-shelf component from an ISV or from the open source community, Jabber for example, and have chat instantly integrated in your product.

Web 60

Web XML Guerilla RSS 60

This is going to be BIG.

JANUARY 25, 2010

7PM 20dot20 Advertising, Music & Media Mixer Check out the studio where iconic artists such as Michael Jackson, Bruce Springsteen, Stevie Wonder and many others churned out their hits. On the invite list, as always, are the top Advertising, Music, Media & Technology professionals. RSVP: [link]. Tuesday, January 26th.

Haiti 60

Haiti Community Arkansas Vermont 60

Up and Running

APRIL 5, 2016

Don’t forget paid advertising. With such an emphasis on a big social media push before opening, it can be easy to forget paid advertising. It’s always a bonus to be able to leverage coverage and information with paid advertising—be it social, PPC, or traditional,” says Erin. Consider holding a VIP night or soft opening.

Social Media 60

Social Media Guerilla Elevator Pitch Campaign 60

Up and Running

APRIL 18, 2016

How do you want your customers to feel when they visit your website, view your advertising, or use your services? Your initial funding budget will also likely go toward any branding or advertising, and you may also decide to rent office space and hire employees, which is a fairly large expense.

Costa Rica 60

Costa Rica Italy Venture Capital Guerilla 60

crowdSPRING Blog

SEPTEMBER 6, 2017

Jay Conrad Levinson of Guerilla Marketing shares , Scott is the ultimate expert at profit optimization. The valuable word-of-mouth advertising you’ll generate by prioritizing your current customers is a growth path all its own. Show your audience how your product or service will benefit them. . 5) Scott Hallman.

Small Business 56

Small Business Guerilla Philadelphia Hiring 56

crowdSPRING Blog

SEPTEMBER 6, 2017

Jay Conrad Levinson of Guerilla Marketing shares , Scott is the ultimate expert at profit optimization. The valuable word-of-mouth advertising you’ll generate by prioritizing your current customers is a growth path all its own. Show your audience how your product or service will benefit them. . 5) Scott Hallman.

Small Business 48

Small Business Guerilla Philadelphia Hiring 48

Hearpreneur

DECEMBER 28, 2022

I want to listen to them deeply about our products. I've been working in this industry for a few years now, and there are two kinds of businesses: those that focus on their products and services, and those that focus on their customers. social media advertising. #3- Increase engagement with customers. Photo Credit: Ryan Inman.

Social Media 127

Social Media Entrepreneur Retention Finance 127

David Teten

OCTOBER 1, 2015

I’ve talked with a number of software development shops who are eager to get into the business of cofounding companies, i.e., getting product revenue and equity instead of just consulting revenue. If we believe in founders enough, we should believe in their potential more than what they could be paying us to build the product.

Software Developers 60

Software Developers Software Development Software Review Technical Cofounder 60