Duct Tape Marketing

FEBRUARY 27, 2020

I then moved my family to Kansas to be a music guy out there. John Jantsch: So I got to know, what’s in the name? So, in full disclosure, you mentioned about your name, Duct Tape Marketing, when you and I were offline a second ago. That’s what differentiates us from just advertising. Lance Cummins: All right.

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Audio Boston HTML Video 67

YoungUpstarts

AUGUST 31, 2014

Now, what used to go on a business years ago was your physical address, phone number, fax, and name. Merchandising, or display advertising, is still an effective way to market yourself. The popularity of business cards has waxed and waned. What hasn’t changed, though, is their effectiveness. Today, you can cut some of that out.

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Kansas City Marketing Kansas Mobile 171

Duct Tape Marketing

SEPTEMBER 5, 2019

That’s the first time I’ve seen that name, actually. And actually before we even get into that, I like how you pronounce my name correctly the first time. Jono Bacon: I was named Jono by a kid who lived opposite a new house that my parents moved into when I was seven. No, my real name is Jonathan.

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Community Social Media Africa Kansas City 61

crowdSPRING Blog

MARCH 5, 2013

Back in 1896, executives at the Missouri, Kansas and Texas Railway were looking for a way to gin up some excitement, build awareness, and gain some customers who would be willing to buy tickets to Texas. The new town, named Crush, was built in short order, just for the purpose of having a place for the crash to happen. PR Destroyed It.

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Missouri Kansas Texas PR 102

Mike Michalowicz

JUNE 3, 2013

You can live in a tent in a cornfield in Kansas and do business. It’s home to The Bastrop Advertiser and County News (now The Bastrop Advertiser) first published on March 1, 1853, giving it claim to being the oldest continuously published weekly (semi-weekly since September 5, 1977) in the state of Texas.

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Mobile Alaska Montana Virginia 163

This is going to be BIG.

MARCH 1, 2010

Content companies, for example, should be able to amass traffic and sell advertising on a bootstrapped budget before they come close to seeking equity financing—because you can, and because that’s the market expectation and that’s what your competitors are already doing. How about doing what Gilt Groupe did?

New York City 120

New York City New York Startup Burn Rate 120

Duct Tape Marketing

DECEMBER 23, 2019

Paid search—Google ads, Facebook advertising, LinkedIn, all the banner ads—have been around forever. An interesting anecdote for you: I did a search the other day for a plumber in Kansas City. You’re bidding on search terms: what someone puts into a search term to make your name pop up. So, pay to play is definitely here.

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Small Business Marketing Audio Technical Review 78

Duct Tape Marketing

DECEMBER 9, 2014

NAP stands for Name, Address and Phone and the search engines obviously want to make sure that when someone is looking for a local business there’s no ambiguity around what and where the business is. GeoTarget your social media advertising with local personalization. Get the NAP right. Localize your content.

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Search Kansas City Kansas Social Media 73

ConversionXL

NOVEMBER 14, 2013

Remember the old marketing adage that said “half of the advertising dollars are wasted, just don’t know which half”? Just a different name for it. A sexually confused 30-something in Kansas! Think hard about that $1 investment again. Cutting corners? Best practices are similar. But the idea is the same.

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PPC Analytics Conversion SEO 123

Duct Tape Marketing

SEPTEMBER 18, 2014

The impact of positive reviews from total strangers is incredibly powerful, even if their testimonial fails to put a face with a name. Jason Keeler is the Director of Digital Marketing at EAG Advertising & Marketing , Kansas City’s small business ad agency. The Impact On Local Search.

Kansas 77

Kansas Dividend Lead Generation SEO 77

Duct Tape Marketing

MARCH 5, 2013

My hometown, Kansas City, was founded at the confluence of the Missouri and Kansas Rivers and the visual of these two powerful channels coming together, to form something even more potent, suggests the perfect metaphor for how community prospers and grows. You must open up access points in social networks, email, advertising, and PR.

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Channel Kansas City Kansas Social Media 72

Duct Tape Marketing

APRIL 22, 2011

Pork Bellies are one of my favorites commodities, mostly because I like the name so much. Normal is a Commodity Better is Only Better if it’s Different Posted by : John Jantsch on Apr 22, 2011 | 8:22 am Categories : Duct Tape Marketing , Marketing Strategy Tag : Kansas City Board of Trade Popular Posts Adding the Facebook Like.

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Kansas City Small Business Kansas Marketing 70

Duct Tape Marketing

MARCH 12, 2020

” I felt like we have built really good systems and processes for how do you actually consistently find a book gigs without having the big platform or having a big name. I can speak about marketing, or sales, or advertising, or leadership, or consulting, or parenting, or sports.” How do I do that?” Is it Q something?

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Audience Technical Review Email Kansas City 66

www.foliomag.com

JULY 31, 2012

ADVERTISEMENT. ); ); ); Home » emedia and Technology. T ool: Curalate URL: Curalate.com What it does: Monitors and measures traffic from “visual-based platforms”—namely (for now, at least) Pinterest. First Name. Company Name. * Advertising/Sales. Advertising Systems. Advertising and Public Relations.

Social Media 40

Social Media Rhode Island Media South Dakota 40

Duct Tape Marketing

AUGUST 10, 2015

Google’s search algorithm is constantly evolving as they attempt to provide the best results for their searchers, and, of course, make as much money as possible in advertising. Most business owners have their page titles as simply the name of your business. Unfortunately, search optimization is not a fix it and forget it type of task.

Kansas City 28

Kansas City Kansas Search SEO 28

Duct Tape Marketing

JULY 19, 2017

Classified advertising in newspapers was a cash cow and they wouldn’t innovate around it because it meant killing the cash cow. They know my name. Yeah, we have one in Kansas City, so I am familiar with it. The example I love to use is newspapers. They’re small. John Jantsch: Yup, yup.

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Technical Review Kansas City Software Review Product 52

Hearpreneur

SEPTEMBER 11, 2015

Today, I am wearing my World Series ring that I received as a member of the 1985 World Series champion Kansas City Royals. Required fields are marked * Comment Name *. Hi, my name is Gresh (Gresham), and this is CBNation.co. business name. I went the extra mile in my pro baseball career. 38 – Simplify. Check Also.

Entrepreneur 48

Entrepreneur RSS Social Media Media 48

Duct Tape Marketing

APRIL 12, 2017

You know what I did an interest case study last fall that I’m just writing up now in a small retail business but third floor office with no store level present right so they only attract new business from advertising and SEO, I mean that’s it. It’s not like this business is or it isn’t.

SEO 34

SEO Technical Review Database Search 34

online.wsj.com

SEPTEMBER 23, 2012

Advertising. NAME Comcast. NAME Verizon Communications. NAME Yahoo. NAME Shikhar Ghosh. NAME Toby Stuart. NAME Daniel Dreymann. NAME Charles Holloway. NAME David Cowan. Domain Name/Basic Site. » More. Loading… Asia. Management. Media & Marketing. Small Business.

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Venture Capital Software Review Rhode Island North Dakota 107

Duct Tape Marketing

JANUARY 24, 2018

And it seems like all of a sudden the advice to carve out a very specific niche and just become and expert in that niche seems to have resurfaced lately with the online kind of Facebook advertising crowd. In your mind is that really one of the best paths to go down if you do want to sort of stand out and position yourself as an expert?

Networking 59

Networking Kansas City Social Media SEO 59

Duct Tape Marketing

AUGUST 9, 2018

I live in Kansas City. I think most people in Kansas City would say, “Well, no, I’m not racist.” That ties very well to your example regarding Kansas City and the segregation. All of our emails were identical, but the identity, as reflected by the name of the person sending the email, varied.

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Kansas City Kansas Email Naming 34

Duct Tape Marketing

FEBRUARY 24, 2022

Well, without question, I, I think because the, the market has been flooded, not only right advertising, but with practitioners. Enter your name and email address below and I'll send you periodic updates about the podcast. There seems to be a lot more emphasis on this idea. Michael DeLon (08:15): Oh yeah. Scroll back to top.

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Differentiation Audio Programming Non-Compete 100

Duct Tape Marketing

JULY 9, 2019

John Jantsch: I actually look at it as a channel, just like I might PR our advertising, quite frankly. Grant Baldwin: When you start looking up… if you just looked up let’s say the Missouri Association of Accountants, they may not be able to afford some bigwig big name speaker with a $20,000 speaking fee.

Nashville 69

Nashville Audience Kansas City Hiring 69

Duct Tape Marketing

SEPTEMBER 21, 2017

There’s a guy, you might know him, his name is Harry Campbell. Maybe you should start one in Kansas City. John Jantsch: Would you say that there are any distinct differences between what you are suggesting and what maybe people would have traditionally called “moonlighting” or “freelancing”?

Incubator 48

Incubator Kansas City North America Social Media 48

Duct Tape Marketing

APRIL 9, 2019

” Is that it gives you usually a list of two or three names and this is really key. It gives you a list of two or three names that that person would be comfortable introducing you to. Because if they wouldn’t be comfortable introducing you to them, they’ll just not list them in those names.

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Networking Wisconsin Oklahoma Michigan 63