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How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation

Duct Tape Marketing

How Podcasting Can Transform Your Business: Lessons in Networking and Lead Generation written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Josh Elledge , a U.S. And so I was hand coding my own podcast, RSS feeds.

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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I covered that topic in my Twitter is RSS post.

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Lean Startups aren't Cheap Startups

Steve Blank

Marketing demand creation programs (Search Engine Marketing, Public Relations, Advertising, Lead Generation, Trade Shows, etc.) Sales people cost money, and when they’re not bringing in revenue, their wandering in the woods is time consuming, cash-draining and demoralizing. To Order Outside of the U.S. Now In Print!

Lean 263
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Social Media Marketing for Lead Generation

Duct Tape Marketing

Social Media Marketing for Lead Generation written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. Content Leads to Leads. Some companies rely heavily on paid advertisements, such as Google Adwords or Facebook Ads , and it’s true, they can be very useful.

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Going to Trade Shows Like it Matters – Part 2

Steve Blank

While one could argue that a trade show is just another demand creation activity akin to advertising or PR, trade shows are the closest eyeball-to-eyeball contact you’re company is going to have with customers, competitors and partners. If leads from this show do not turn into orders, why are we going again next year?

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

For many ConversionXL readers, PPC advertising is a big part of your business & in many ways it is just as critical to the conversion process as what’s happening on the page. If you aren’t big on RSS, use a service like IFTTT to push RSS updates directly to your inbox.

PPC 111
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How to Hire a Chief Technology Officer

www.inc.com

INC TV Video Slideshows Home Magazine Contact Us About Us Advertise Events Legal Disclaimers Privacy Policies Subscribe Inc. ); Login or signup Welcome | Logout Member Login Login using: Use your Inc.com account: Forgot login ? Create an Inc.com account: Home Magazine Blogs Ask Inc. 500|5000 The 2010 Inc. 500|5000 List The 2010 Top Lists Inc.