YoungUpstarts

MAY 8, 2014

Especially in a global economy that is becoming flatter and more competitive by the day, skimping on marketing is not the way to save money, because you’ll quickly find yourself out-publicized and out-advertised by the competition. At RME, we actually used marketing risk as a competitive edge.

Technical Review 254

Technical Review Entrepreneur Florida Cofounder 254

YoungUpstarts

DECEMBER 9, 2013

That’s where word-of-mouth advertising begins. As CEO of spin-off RME in Tampa, Florida, Tom headed a company that created the most effective lead-generation program in the financial services industry. When you hit that point, there’s a multiplier effect to the investment you make to secure the customer.

Customer 170

Customer Technical Review Florida Cofounder 170

YoungUpstarts

NOVEMBER 15, 2013

Sub in new technology, a bigger store, a larger advertising budget, and on and on, for those two pennies and you get excuses made by struggling entrepreneurs everywhere. As CEO of spin-off RME in Tampa, Florida, Tom headed a company that created the most effective lead-generation program in the financial services industry.

Florida 145

Florida Cofounder Tampa Technical Review 145

Duct Tape Marketing

AUGUST 29, 2013

Indeed, 70% of brands and 77% of agencies used content marketing for advertising purposes in the past year ( April 2013 survey by MailOnline ). They use content marketing throughout the process, starting with lead generation, moving to lead nurturing, and then creating content touch points to generate demand.

Demand 77

Demand Tampa Marketing B2B 77

YoungUpstarts

DECEMBER 1, 2013

Or maybe you offered an online deal to new customers, only to realize that the discount you advertised was a little too generous and wouldn’t allow you to make any profits. As CEO of spin-off RME in Tampa, Florida, Tom headed a company that created the most effective lead-generation program in the financial services industry.

Florida 182

Florida Cofounder Tampa Hiring 182