article thumbnail

Creative Vision and the Guts to Make it Happen – Seymour Segnit and MAGFAST are Going Big

The Startup Magazine

He uses Apple’s advertising of its new iPhone 11 as an example, with its use of gorgeous pictures to hook consumers emotionally, followed by a few facts that justify the desire they now feel. Unless people are able to see whatever it is you’ve got, it’s just a hobby… You’ve got to be advertising, promoting, all sorts of things….

article thumbnail

27 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. Therefore, we wanted a name that did exactly what it said on the tin. Thanks to Chris Reimer, Boosa Tech ! #10- 10- Inspired by the word Pella. Photo Credit: Paul Szyarto.

Naming 119
article thumbnail

Side Business: Side Hustle Interview with Chris Guillebeau

The Startup Magazine

After a few months he was earning about $3,000 a month through advertising on his blog. So he went, had a good time, and when he came back he decided to write a blog answering all the questions he had asked before the trip. He’s created an asset that provides him with extra income. That’s what I want to help people find—their own asset.