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Multichannel Analytics- Tracking Online Impact Of Offline Campaigns

Occam's Razor

For most companies radio, tv, newspapers, magazines, catalogs, retail stores, call centers, etc still form a bulk of their business advertising and marketing expenditure. 3) they are encoded with the correct tracking parameters (version of the ad, name of the magazine, location of the billboard, offer in the radio ad, etc etc).

Analytics 122
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35 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. I then ran a crowdsourced contest on crowdSpring to come up with ideas for the name. CrownTV is a spinoff of that name.

Naming 48
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How to Build & Execute a Facebook Marketing Strategy

ConversionXL

Enter your group name. The bottom line is: Facebook wants you to spend money on advertising. This should be, as Facebook Advertising Expert Curt Maly says, to build relationships: “Instead of just asking people to buy your stuff, we want to engage them with relevant, high-quality content in the way they want to learn.”.

Marketing 134