Advertising Marketing Public Relations 
Startup Professionals Musings
JUNE 12, 2021
In my view, the increasing consumer demand for personal marketing and personal assistants will soon overcome paranoia, and reasonable boundaries will emerge. Current advertising and public relations startups are already poised along these lines, all the way from clothes shopping, art galleries, online advertising, to managing press releases.
Rembrandt Communications
DECEMBER 1, 2021
By using public relations , this can be a reality. Unlike advertising, you receive third-party credibility you simply can’t buy when you get a positive mention in the media. Public Relations Delivers Your Competitive Advantage. Now, are you ready to take advantage of public relations to hire the best-of-the- best?
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Up and Running
DECEMBER 16, 2014
But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?
Startup Professionals Musings
MARCH 24, 2013
In my view, the increasing consumer demand for personal marketing and personal assistants will soon overcome paranoia, and reasonable boundaries will emerge. I believe the current major drive to mobile devices and apps has slowed the progress toward this new semantic environment, but it’s coming.
Startup Professionals Musings
APRIL 28, 2014
A few other credible ones would include Chairman of the Board (COB), Chief Operating Officer (COO) and Chief Marketing Officer (CMO). Evangelism marketing is an advanced form of word of mouth marketing (WOMM), now largely replaced by Facebook and Twitter. The most common ones I see and salute are CEO, CFO, and CTO.
YoungUpstarts
MARCH 1, 2018
by Brian Sutter, Director of Marketing, Wasp Barcode Technologies. As you look through the list below for some big ideas to apply to your marketing this year, some will sound familiar. 2018 isn’t a year to completely throw out everything you’ve learned about marketing before. Facebook is an advertising platform.
Steve Blank
MARCH 15, 2017
I was having a second coffee with an ex student, now the head of a marketing inside a rapidly growing startup. His company had marched through customer discovery, learning about the customer problem, validated solutions and was now scaling sales and marketing. All good news. Why Do You Work Here? Titles Are Not Your Job.
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