Advertising Programming Viral 
A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
We're going to use an affiliate program so our customers sell it for us.". We're putting a 'Retweet' button inside the product to encourage viral growth.". This is the viral step: Having trialed the tool, the stranger might use it herself, then more people find out about it, and so forth. Advertising ??
Startup Professionals Musings
NOVEMBER 27, 2011
Viral marketing. This is a marketing program on the Internet that you make so popular it spreads like a virus, like "word of mouth." Viral marketing costs real money, but is often worth it. No SEM plan means you are missing a huge marketing opportunity. Streaming video. Pay per click (PPC).
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Startup Professionals Musings
OCTOBER 30, 2010
This is how you make money from advertising – someone else runs ads on your site or your blog, and you get paid for everyone who clicks on the ad. Viral marketing. This is a marketing program on the Internet that you make so popular it spreads like a virus, like "word of mouth. Pay per click (PPC). Crowdsourcing.
Startup Lessons Learned
SEPTEMBER 22, 2008
I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." Here, the key metrics are Acquisition and Referral, combined into the now-famous viral coefficient. If the coefficient is > 1.0 , you generally have a viral hit on your hands.
Both Sides of the Table
MAY 19, 2010
We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry. Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.”
mashable.com
MARCH 24, 2011
Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!
YoungUpstarts
SEPTEMBER 15, 2011
In addition to that, RIM has had several Developer Day programs in various countries, to reach out directly to developers. The BBM SDK allows very unique social features to existing and new applications, including the ability to distribute and share applications virally through BB.
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