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50 Great Ways To Use QR Codes In The College Classroom

YoungUpstarts

QR codes were first created by Toyota to track vehicles in manufacturing, offering a small barcode that can be quickly decoded. That was 1994, and now, almost 20 years later, QR code technology is experiencing a revival — but not in the automotive industry. With QR codes, you can make it even easier to get in touch.

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[Review] The Social Customer

YoungUpstarts

Social CRM is a philosophy and a business strategy that uses technology, work flow, business rules, and social information to talk with (not at) the customer in a transparent way, to make value for both parties. T = Tools, the myriad platforms and software needed. P = People and your relationships with them.

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Enough with the "expert" guilt

A Smart Bear: Startups and Marketing for Geeks

Penelope Trunk pushed me over the edge when she wrote that for the last two years she's been schlepping around a Harvard Business Review article called "The Making of an Expert" because: "The article changed how I think about what I am doing here. They have access to diet, training, technology, and facilities that didn't exist years ago.

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The right way to position against competition

A Smart Bear: Startups and Marketing for Geeks

There's no competition because this is an industry that has never used software to solve this problem.". I know that sounds like a good thing, but what this also implies is that you'll have to convince computer-phobic people to trust software, and that's a disadvantage. But uniqueness doesn't imply lack of competition!

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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. After leaving Juno, he founded his own software company, Fog Creek Software. Defensibility in Software.

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Yes, but who said they'd actually BUY the damn thing?

A Smart Bear: Startups and Marketing for Geeks

Even if I concede that some folks can't grok mock-ups, remember that your first customers will by definition be early-adopters who are OK with alpha software. Now: How many do you suppose are decent pieces of software that basically work? (My You and I know you have the ability to build cool new software. You know this!

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Extended Requests for Startups 2025 list

VC Cafe

It’s only been a bit over a month since the start of 2025 past year has witnessed seismic shifts in technology, from breakthroughs in generative AI to emerging solutions in climate tech and healthcare.