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The Entrepreneur’s Essentials #14: Selling to the “Cool Kids”

Austin Startup

As I’ve helped entrepreneurs find their own product-market fit and connected them to potential clients, investors, and Advisory Board members, I’ve spent a lot of time telling them about the “cool kids”. For us, this was the color green and our SellStrong bands. it isn’t easy.

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14 Entrepreneurs Describe The BHAGs (Big Hairy Audacious Goals) For Their Business?

Hearpreneur

To solve this problem, we are working on new email marketing campaigns, Facebook retargeting, paid ads and other methods. Thanks to Brad Leahy, Green ! #7- This is one of the biggest problems in SaaS – churn is essentially the number of customers you lose every month because they cancel their subscription.