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AdvisoryBoard. At one of our initial board meetings we had agreed on the general principle of an advisoryboard and put together an overall stock budget to compensate advisors. Over the next week we exchanged emails over advisoryboard stock. He was having too much fun at Sun and turned me down.).
.&# I would discover that there was a more effective alternative in building a marketing department than hiring traditional marketers with MBA’s. I set up an advisoryboard as a vehicle to get these industry experts engaged with the company and product. At the time this was a pretty controversial decision.
I’ve convinced the team you’d be perfect, come join us as the VP of Marketing.” My ex-boss was going to be the VP of Engineering and I would report to the CEO whose marketing acumen and sales instincts seemed at the time to be telepathic and sense of theater was legend. We’re building a supercomputer.”
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