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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

This type of “affiliate” traffic might represent 20% of your overall traffic. You need to roll up videos into aggregated channels, “networks,” that are 30% of your views in the long-run. Many of the online video companies started by aggregating content from other people. , MSN & AOL.

Video 339
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Vendor Management Software: Simplify billing and payments to affiliates and on-demand workforce

Transformify

From managing one-off vendors, to aggregating payments, to end-to-end billing automation, a cutting-edge vendor management system ( VMS) may drive efficiencies, cut admin work and improve the relationship with vendors, service providers and independent contractors. Gaming & Affiliates.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

How many through affiliate deals? How many social networks, picture sharing sites, new aggregators or blogs can we really spend time on? In the mobile world many apps are downloaded but never used or perhaps only used for one day. If you can break this down by channel that you’ve acquired them from this is obviously better.

Metrics 346
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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Measure retention rate over time in aggregate – or for optimal health, segment retention rate – and measure it for the various objectives you have set for your email marketing program. Four simple metrics that help you understand how effective you are in the acquisition stage of your email marketing. More ideas here and here.

Metrics 138
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Multi-Channel Attribution Modeling: The Good, Bad and Ugly Models

Occam's Razor

So, the campaign could be Social, Organic Search, Email, Display, Affiliate, Referring Site … anything really. For multi-channel attribution modeling to work, all your marketing campaigns (Search, Social, Email, Display, Affiliate, others) must be 100% tagged with campaign tracking parameters. Tag your Bing campaigns.

Channel 162
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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

When you compare the value per customer with Dan Zarrella’s aggregate Click Through Data, you see a very revealing story. Further commit subscriber by encouraging downloads of bonus ebooks, offering specialized trainings or webinars. But here’s where data gets facinating. Why is that?

Campaign 130
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I finally figured out my plan for email, to-do’s, note-taking, and the cloud

Jeff Hilimire

Here’s my Dropbox affiliate link if you want to try it out. Aggregating all of this into a professional task management tool has made me much more productive. This allows them to download it when they want and doesn’t clog up email with huge files. month and gives you 50 gigs of space.

Email 56