Occam's Razor

JANUARY 7, 2014

A part of reason for this mis-match in value delivered is that there is a natural evolution that needs to occur. 11: Close to zero aggregated analysis exists, everything's segmented. #10: 11: Close to zero aggregated analysis exists, everything's segmented. All data in aggregate is crap. Total revenue.

Analytics 142

Analytics Web Metrics DC 142

ConversionXL

APRIL 22, 2015

SaaS, ecommerce, lead gen, affiliate models. How can it match what they want even more? A click map is a visual representation, aggregated data of where people click. My own real-world experience combined with the teachings of others lead me to a conversion research process that I’ve been now using for the last 3 years.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ You can measure this at an aggregate level, or you can measure it just for your campaign traffic. If you use broad-match like I did above you get a "category" view of your performance. I think we have established that.

Campaign 130

Campaign Analytics Metrics Search 130

Hearpreneur

AUGUST 2, 2016

Most companies would agree that they would prefer to focus marketing efforts on acquiring investors who have explicitly expressed an interest in being involved in crowdfunding and in specific verticals, both as a user on a platform matching them with opportunities, and directly with issuers. Find the experts and our affiliated partners.

Accredited Investor 48

Accredited Investor Non-Compete Vertical Acquisition 48

ConversionXL

NOVEMBER 23, 2022

We arranged vetted and curated groups for roundtable discussions , and matched everyone with other like-minded people. If you target demand capture, you need to use intent channels that include paint point SEO, PPC, review websites, affiliates and aggregators, or intent data.

B2B 94

B2B Marketing Curation PPC 94

Occam's Razor

APRIL 21, 2014

I like to analyze my AdWords keyword performance using custom reports , especially using dimensions like Matched Search Query, inside Google Analytics and in context of other campaigns I'm running. Typically this will apply to Paid Search, Affiliates, Email Marketing, Social Media, and Display campaigns.

Analytics 132

Analytics Marketing Campaign Metrics 132

Occam's Razor

JANUARY 28, 2013

Then they match it back to their rules engine that serves me the best options. I'm still quite skeptical about these affiliates because I feel that they are just trying to pawn me off to ADT and collect their bounty. It is not that hard to do this. They use geo/ip to work out where I am. They work out my local time.

Web 165

Web Design Marketing Security 165

Occam's Razor

AUGUST 9, 2016

You'll see in an instant the very cool things you can track and analyze… With a little bit of smart tagging you can track your internal promotions ( buy one Make America Great Again hat and get one Stronger Together hat free! ), transactions with coupon codes, affiliate sales and more. Affiliates! Take a break.

Analytics 60

Analytics Metrics eCommerce PPC 60

Occam's Razor

DECEMBER 12, 2011

But for most other programs (Affiliate, Email, Social, Display) your Cost is likely sitting outside your web analytics tool. In the context of Search (Paid or Organic), the text in your ads, the number at which your listing is ranked, the match between the user query and your ad's intent all help you receive a higher CTR.

Metrics 153

Metrics Web Analytics CPA 153

Occam's Razor

FEBRUARY 9, 2015

Competitive intelligence data will never match your site's analytics tool. Competitive intelligence tools will never match each other! Competitive intelligence data will never match your site's analytics tool. But if you can't get over Charlie not matching Pooja, I've mentioned the buzzfeed option above.

Metrics 60

Metrics Analytics Non-Compete Search 60