ConversionXL

OCTOBER 19, 2021

The sheer size of Facebook means there’s likely an audience for any product. We’ll look at how to thrive with organic content and how to extend your reach with pay-to-play. Defined audience. Define your audience. Run this data against general Facebook demographics to understand how your audience uses the platform.

Marketing 134

Marketing Audience Social Media Algorithm 134

Duct Tape Marketing

MAY 8, 2024

In our conversation, Alan delves into the core principles of Lean Marketing and how it can transform the way businesses connect with their audience in today’s saturated landscape. At what point do those tools start making money off of that control and basically everything becomes pay to play. Are we building that audience?

Lean 93

Lean Technical Review ChatGPT Search 93

ConversionXL

JANUARY 18, 2022

Social media lets you get close to your target audience and build relationships that put your brand top-of-mind when they need you. It also helps you learn about your audience, gaining qualitative insights that help you understand their unique pain points and how you can solve them. They know there are affiliate links.

Social Media 145

Social Media Audience Media Marketing 145

Duct Tape Marketing

FEBRUARY 14, 2018

And an email address is essential to unlock lookalike audiences as an additional paid acquisition channel. With the two major platforms becoming largely pay-to-play for local businesses, email offers one of the best remaining opportunities for organic visibility — and actually makes paid visibility cheaper and more effective.

Email 65

Email Technical Review Marketing SEO 65

Brandanew

NOVEMBER 22, 2016

Affiliate marketing still counts. Since affiliates often use methods like organic search engine optimization (SEO), e-mail marketing, paid search engine marketing (PPC – Pay Per Click), content marketing and in some sense display advertising, it’s more likely to reach a greater audience.

Affiliate 100

Affiliate Startup Social Media Pay to Play 100