Occam's Razor

FEBRUARY 20, 2012

Disclosure: I'm not affiliated with nor do I know anyone at Credit Karma.]. Affiliate links (Take Offer, Compare Rates) that link to other sites from which Credit Karma makes commissions. If you are a regular reader of this blog you know how deeply fond I am of the Acquisition, Behavior, Outcomes framework. Sign up today!

Web 139

Web Analytics Technical Review Affiliate 139

Duct Tape Marketing

APRIL 14, 2022

So yeah, I, there there's some confusion around these terms, partner, marketing partnership, marketing affiliate market, and you have influencer and B2B. I, I think there is this convert urgents where affiliate marketing was a model that used technology to, to work with partners at scale. You say you'll pay me 10 bucks. I'll promote.

Marketing 99

Marketing Affiliate Channel Seattle 99

Occam's Razor

SEPTEMBER 20, 2010

See this blog post for troubleshooting guide & detailed instructions: Debug Your Tracking Code. If they are like every other company that obsesses with PPC and Yahoo! Visit 2: Came from Affiliate Campaign click. Affiliate Campaign: Visits: 2 See how that works? But at least you know what GA is reporting.

Analytics 123

Analytics Software Review Campaign Flash 123

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

Entrepreneurs-Journey.com by Yaro Starak

MARCH 11, 2010

I recently received this unsolicited email from Craig Shinney (slightly edited to protect identities) – I just wanted to write to tell you that about one year ago, I started getting into Internet marketing and experimenting with all sorts of different methods of the various types of blogs and tools that all the different marketers recommend.

Vertical 88

Vertical Business Model PPC Internet 88

Occam's Razor

NOVEMBER 13, 2009

I now have several full time jobs, plus this blog, plus speaking around the world, plus a family, plus… so much more. " This blog post is in three parts: The pitch. The best WA report, segmentation, site search, SEO & PPC analysis, email, rich media, cookies, data sampling. Request for help. I am out of breath!

Analytics 71

Analytics Web Technical Review Metrics 71

ConversionXL

FEBRUARY 26, 2020

For example, if UTMs only identified the properties of each click to a website, we could freely use any of the below values to identify traffic generated from a Facebook ad: Possible values for utm_source: Facebook, facebook, facebook.com, FB, fb, FB-Ad, facebook Ad; Possible values for utm_medium: Ad, PPC, CPC, PAID, Paid, cpc, paid-ad, ppc, ad.

Analytics 118

Analytics Campaign Email Channel 118

Occam's Razor

JANUARY 6, 2010

They did have PPC ads, which I click on the ad for specific product they land me on generic nonsense pages. During Q1 make it your personal quest to identify two new micro conversions for your website (many ideas in the preceding blog post). That's sucking.) That's sucking. Find the biggest abandonment page.

Analytics 99

Analytics Web Campaign PPC 99

YoungUpstarts

APRIL 29, 2018

You may have heard of a handful of bloggers who earn five figures a month with their blog. Wealth and success through publication of a blog aren’t out of your reach, but you’re probably also aware that this is not as easy a path as everyone would like to believe. A successful blog is a true business that requires time and effort.

Affiliate 140

Affiliate Advertising PPC Social Media 140

Occam's Razor

JULY 1, 2008

It's a tall order, but after two years of blogging why stop now. : ). Now segment the Unique Visitors (or Visits) that display offline intent by referring urls or by email campaigns you are running or by search keywords or affiliates traffic or … the list is nearly endless (a very good thing).

Analytics 116

Analytics Conversion Campaign Redemption 116

ConversionXL

JANUARY 12, 2016

Is PPC data showing in Google Analytics? Are the IP addresses of your affiliates filtered out (agencies, freelancers, etc.)? PPC Keyword ID’s Visible on Landing Pages. Offline marketing, newsletters, social media, affiliate links, etc. Do they have PPC campaigns showing up in organic results. Filter Creation.

Analytics 48

Analytics Software Review eCommerce PPC 48

ConversionXL

OCTOBER 4, 2021

For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. Also, look for knowledge-based blogs that can help you navigate the platform with ease. Providing valuable content or assets is a clever way to build trust and familiarity.

Email 136

Email Customer Marketing Software Review 136

crowdSPRING Blog

MAY 1, 2013

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Affiliate Marketing. Display Ads.

Small Business 107

Small Business Marketing Affiliate PPC 107

Software By Rob

FEBRUARY 10, 2009

What was your primary means of driving traffic to the site (Google Adwords, Blogging, Social Media), etc? No affiliation to either #19 maxwell on 02.27.09 honing PPC, SEO, a new design, a new cart, finding more dropshippers…and I finally hit on the big low price guarantee revelation I wrote about in my blog. at 7:31 pm [.]

Design 51

Design Software Review Marketing Software Developers 51

YoungUpstarts

JULY 11, 2019

If one has passion and knowledge on a particular subject which people will read about, then blogging is another genuine way to make money online. Though one can easily start a blog for free, we would recommend paying a few bucks and breaking the barriers that come with the free versions. Affiliate Marketing. Sponsored posts.

Affiliate 113

Affiliate Social Media PPC Advertising 113

sharkseo.com

NOVEMBER 29, 2010

Think about approaching relevant bloggers and offering them exclusive early access to your product, or free 1 month/2 month/lifetime membership, in exchange for a review on their blog. Make yours stand out from the crowd to increase the chances of getting picked up by large websites and blogs. well before you launch.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Occam's Razor

JULY 31, 2006

Matt Belkin, you have read his interview on this blog, has a great alternative point of view on this, click here for that.). If you have read this blog for any amount of time you know I love two things: trends and segmentation (more on this later). Are you spending excessively on PPC (Pay Per Click)? You get the idea.

Analytics 115

Analytics Conversion PPC Metrics 115

ConversionXL

MARCH 25, 2013

It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. In this post Neil Patel talks about getting 1,000 subscribers in 60 days by guest blogging exclusively. Blog Comment Landing Page. For more info on affiliate marketing: 30 Tips For Successful Affiliate Marketing.

Conversion 126

Conversion Affiliate Social Media Social Network 126

Occam's Razor

AUGUST 6, 2007

Are your email, affiliate, other marketing campaigns yielding low bounce rates? Also it is easy to take a dump of top keywords and bid on them with PPC campaigns, the table above will ensure you don't bid on the wrong ones. #4: 4: Measure bounce rate of your AdWords, AdCenter, YSM (PPC) campaigns. I am thinking of blogs.

Metrics 121

Metrics Analytics PPC Campaign 121

Entrepreneurs-Journey.com by Yaro Starak

MAY 21, 2010

He explained how he knew me as a long time blog reader, and here’s the most important bit – stated that he makes a living online, enough to support himself and his family of four. In the Beginning… My interest in making money online started while in high school when I came across the term, affiliate marketing.

Affiliate 82

Affiliate PPC Internet Email 82

unbounce.com

DECEMBER 11, 2012

The Unbounce Blog. Do you show certifications or logos of partners/affiliates/security registrations (like Verisign)? Are you creating a separate landing page for each inbound source (email, social, PPC) and see which gets you the most conversions. Every blog has a form to leave a comment. Contact Us 1-888-515-9161.

PPC 94

PPC Social Media Conversion Elevator Pitch 94

ConversionXL

MAY 11, 2013

For example, if your marketing campaign consists of PPC, Tradeshows, and Radio Ads, each marketing channel is assigned a different phone number so you could measure both volume and quality of phone conversation. Doing this decreased their Cost Per Acquisition by 30% and tripled their mobile acquisition within the first year. image source.

Analytics 116

Analytics Phoenix PPC Campaign 116

Occam's Razor

DECEMBER 21, 2009

Affiliates. Last month this blog received 40,662 Visits from 26,137 key words. But remember I have twenty six thousand keywords referring traffic to this blog. I am not a SEO expert, can't underscore that enough, but everything that could possibly be sub optimal about seo/ppc is wrong with Gatorade. Products sold.

Analytics 94

Analytics Metrics Web Cloud 94

Occam's Razor

JUNE 6, 2007

It has been such an amazing journey to write the book, and for it to come up almost exactly a year after I started this blog. The book, like this blog, rips up that definition and provides a expanded and more realistic business focused world view. That's a redirect that goes to amazon and contains my amazon affiliate id.

Analytics 60

Analytics Web Affiliate Metrics 60

Occam's Razor

AUGUST 28, 2006

there is no hype around this metric (hopefully this blog post will fix that! : )). Segmentation examples would include: By “campaigns” (this would include PPC, Pay Per Click, / SEM, Search Engine Marketing, and direct marketing and other campaigns you run). My hypothesis is that.

Metrics 98

Metrics Analytics SEM Campaign 98

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ Very often when you run branding campaigns your goal is simply to introduce your business (like we are trying to do with Market Motive , our start up that provides certification courses in Web Analytics, SEO, PPC, PR etc etc).

Campaign 130

Campaign Analytics Metrics Search 130

Occam's Razor

JANUARY 7, 2014

An example is: "We should add these 80 keywords to our PPC portfolio with a max bid of $14." " Another example is: "I recommend a shift of $150k from our Display budget to our Affiliate budget to increase profitability of our purple pants." My second blog post covered what and why !

Analytics 142

Analytics Web Metrics DC 142

Occam's Razor

JULY 22, 2013

Or perhaps you want to sign up for their blog, or follow them on social media or… any of a bunch of other things. Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. Why is it that your Affiliate program is targeted only to the bottom of the Do stage?

Framework 164

Framework Marketing Metrics Audience 164

ConversionXL

SEPTEMBER 24, 2012

passionate about “saving the world” – I ran a blog on social entrepreneurship (even got mentioned in Guy Kawasaki’s blog) and tried to get a job with United Nations. I offered myself as an internet marketer (doing SEO, PPC and so on). I also started a blog. I was (still am!) They all declined.

Panama 124

Panama Africa Internet Email 124

ConversionXL

NOVEMBER 23, 2022

If you target demand capture, you need to use intent channels that include paint point SEO, PPC, review websites, affiliates and aggregators, or intent data. And the content you create will differ depending on the channel: long-tail, pain-point content for SEO, or conversion-engineered landing pages for PPC.

B2B 94

B2B Marketing Curation PPC 94

Occam's Razor

JANUARY 7, 2007

For some reason there is so much on this blog about the “business side” of things but not much technical stuff. I am not affiliated in any way this this company and do not benefit in any way from recommending them. For example for this blog, which is a static site, here is a random url: [link]. 9-4f8TLjxABMw.

Technical Review 93

Technical Review Analytics Web Software Review 93

Occam's Razor

APRIL 21, 2014

But, here's an extremely detailed posts that looks at five different data sources to help you make the best of keyword data that is available in other places to optimize your SEO (or even PPC) strategies: Search: Not Provided: What Remains, Keyword Data Options, the Future. Please read the blog post for all the details.

Analytics 132

Analytics Marketing Campaign Metrics 132

discuss.joelonsoftware.com

NOVEMBER 1, 2010

2- You could also look at setting up an affiliate marketing program. Find popular, relevant websites and see if you can get them interested in signing up for an affiliate program. There is also an industry of people who put up "independent" review sites and drive a lot of affiliate sales through PPC.

Sweat Equity 40

Sweat Equity Equity Angel Investor Affiliate 40

Occam's Razor

AUGUST 11, 2015

If you are a regular reader of this blog, you are quite familiar with this sentiment. I suffer from the problem that tons of people scrape the content from this blog and repost it as if it were their own. I was worried that if they scrape the content from my blog, they likely scrape my GA code as well and now I have polluted data!

Analytics 60

Analytics Customer Metrics eCommerce 60

Occam's Razor

FEBRUARY 9, 2015

Regular readers of the blog know of my deep love for competitive intelligence analysis. My first blog post on the topic of CIA was on 14th Aug 2006! I strongly encourage you to read this blog post: Competitive Intelligence Data Sources & Best Practices. Competitive Intelligence Analysis: Why, What & How to Choose.

Metrics 60

Metrics Analytics Non-Compete Search 60

YoungUpstarts

MARCH 25, 2019

Pay-per-click, or PPC, is when businesses pay a fee each time one of their ads is clicked. Types of PPC Ads ( 4 ). Affiliate marketing: can appear on many online platforms, including search engines, targeted content sites, price comparison websites, etc. Text-based: short, concise and captivating. Types of SEO Marketing ( 5 ).

SEM 113

SEM SEO PPC Marketing 113

ConversionXL

MARCH 20, 2015

marketing drivers – email, affiliates, PPC etc. Once you have a winner in one, you can run it in the other. the devil is in the details – make sure to be able to apply learnings small and large scale (design, process, etc.). – watch that the segmented traffic that doesn’t cannibalize rest of site.

Analytics 48

Analytics Texas Conversion Mobile 48