Occam's Razor

JULY 1, 2008

Now segment the Unique Visitors (or Visits) that display offline intent by referring urls or by email campaigns you are running or by search keywords or affiliates traffic or … the list is nearly endless (a very good thing). , that took ten seconds. Not too shabby.

Analytics 116

Analytics Conversion Campaign Redemption 116

ConversionXL

OCTOBER 4, 2021

For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. Take Smashing Magazine’s personalized email for its book ‘Click!’: It explains why they’ve created the book and details exactly what readers will learn. Image source.

Email 136

Email Customer Marketing Software Review 136

crowdSPRING Blog

MAY 1, 2013

There are two distinct forms of search engine marketing: organic (search engine optimization or SEO) and paid (pay-per-click or PPC). PPC focuses on buying ads to make a company’s link more visible in search enginers (especially when a company doesn’t have a very good organic rank). Affiliate Marketing. Display Ads.

Small Business 107

Small Business Marketing Affiliate PPC 107

Software By Rob

FEBRUARY 10, 2009

With the goal of increasing the conversion rate I read piles of books on internet marketing , web analytics , and copywriting. experience) is worth orders of magnitude more than what you can learn from books. Check out my book Like this post? No affiliation to either #19 maxwell on 02.27.09 Such it is with marketing.

Design 51

Design Software Review Marketing Software Developers 51

ConversionXL

MARCH 25, 2013

It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. If you find yourself recommending the same books and resources over and over again, the Resource Library page is a you to compile all of your most commonly used resources. Sugarrae’s Affiliate Marketing Category.

Conversion 126

Conversion Affiliate Social Media Social Network 126

Occam's Razor

AUGUST 6, 2007

Are your email, affiliate, other marketing campaigns yielding low bounce rates? Also it is easy to take a dump of top keywords and bid on them with PPC campaigns, the table above will ensure you don't bid on the wrong ones. #4: 4: Measure bounce rate of your AdWords, AdCenter, YSM (PPC) campaigns. You get the idea. #3:

Metrics 121

Metrics Analytics PPC Campaign 121

sharkseo.com

NOVEMBER 29, 2010

Aaron Wall, SEO Book Add a free feature which is accessible, useful, and spreads virally. 7bks.com which is pronounced “ 7 books &# but clearly might not rank for that term unless I mention it on the site in text. For everyone that helped – thanks very much! Don’t do SEO Wow. Ok, so let me explain this one.

Bootstrapping 49

Bootstrapping SEO Startup Widget 49

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 7, 2011

I cringe the most when I hear it from my clients that are spending money on PPC. If you are spending money on PPC, and not split testing the page you are sending visitors to, then you really are leaving money on the table. Billion dollars in affiliate sales that YOU don’t like long copy. And I see this time and time again.

Conversion 80

Conversion Sales PPC Internet 80

Entrepreneurs-Journey.com by Yaro Starak

MAY 21, 2010

In the Beginning… My interest in making money online started while in high school when I came across the term, affiliate marketing. PPC or anything to do with network marketing/multi-level-marketing (MLM) was completely out of the question for me at this point. What DIDN’T Work For Me. The Online Grunt Work.

Affiliate 82

Affiliate PPC Internet Email 82

Occam's Razor

JUNE 6, 2007

I am thrilled to say that my book Web Analytics: An Hour A Day has been published and is now widely available. It has been such an amazing journey to write the book, and for it to come up almost exactly a year after I started this blog. Damini, Chirag and now the book! :). Part One: The book (my side of the story, details).

Analytics 60

Analytics Web Affiliate Metrics 60

Occam's Razor

DECEMBER 21, 2009

Affiliates. people who come on every variation of the names of my two books. I am not a SEO expert, can't underscore that enough, but everything that could possibly be sub optimal about seo/ppc is wrong with Gatorade. I would humbly dramatically change Gatorade's SEO and PPC strategies tomorrow morning.

Analytics 94

Analytics Metrics Web Cloud 94

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ Very often when you run branding campaigns your goal is simply to introduce your business (like we are trying to do with Market Motive , our start up that provides certification courses in Web Analytics, SEO, PPC, PR etc etc).

Campaign 130

Campaign Analytics Metrics Search 130

Occam's Razor

JULY 22, 2013

Ditto for PPC, your affiliate links (all likely in the Do stage), and your email marketing programs. They'll lead you to these discussions… Why is it that PPC is only targeted to people who are looking to buy right now when there are 14.6 Don't we already book, tweet, plus a lot? Oh, that makes sense.

Framework 164

Framework Marketing Metrics Audience 164

marketingland.com

JULY 11, 2012

Affiliate Marketing. Marcotte’s recent book, also titled Responsive Web Design , defined the idea as having three key pieces: Flexible, grid-based layouts. The preheader (including VAWP and add to address book) disappears. Search Engine News, SEO & PPC Info. Social Media |. Search Marketing |. Display Advertising |.

Email 49

Email Mobile SEO Search 49

ConversionXL

SEPTEMBER 24, 2012

Read a lot of books. After reading ” Now Discover Your Strenghts ” and taking the online talent test that came with the book, I reached clarity. For those who’ve read the book, my talents were achiever, activator, input, learner, significance. I offered myself as an internet marketer (doing SEO, PPC and so on).

Panama 124

Panama Africa Internet Email 124

Occam's Razor

APRIL 21, 2014

Strategy two… Book two hours with the senior most company leaders who will talk to you, and create the Digital Marketing and Measurement Model. Typically this will apply to Paid Search, Affiliates, Email Marketing, Social Media, and Display campaigns. You are welcome to consider my book Web Analytics 2.0 Six years go by.

Analytics 132

Analytics Marketing Campaign Metrics 132

discuss.joelonsoftware.com

NOVEMBER 1, 2010

2- You could also look at setting up an affiliate marketing program. Find popular, relevant websites and see if you can get them interested in signing up for an affiliate program. There is also an industry of people who put up "independent" review sites and drive a lot of affiliate sales through PPC.

Sweat Equity 40

Sweat Equity Equity Angel Investor Affiliate 40

Occam's Razor

AUGUST 9, 2016

Being book smart is good. The outcome of book smart is rarely better for analytics practitioners then folks trying to learn how to fly an airplane from how-to books. SEO & PPC, Because You Should! You spend money on SEO and PPC. Affiliates! SEO & PPC, Because You Should!

Analytics 60

Analytics Metrics eCommerce PPC 60

Entrepreneurs-Journey.com by Yaro Starak

MAY 25, 2011

I specialize in selling digital information products both as an author and as an affiliate. Now back to the above statement – no money gets made until something gets sold, now this can refer to a product you have created, an affiliate product or even a service you sell or promote. but all in good time.

Product 97

Product PPC Marketing Affiliate 97

Occam's Razor

FEBRUARY 9, 2015

CIA also formed one of five foundational elements in my best-selling book Web Analytics 2.0. My reply to them is: If search traffic is profitable for you, and PPC delivers profitable traffic, why would you let your competitor win? My first blog post on the topic of CIA was on 14th Aug 2006! million Unique Visitor. your new mantra. :).

Metrics 60

Metrics Analytics Non-Compete Search 60

Occam's Razor

JANUARY 20, 2010

When you search for many terms relevant to me you'll see videos pop up, my book (uploaded into Google book search) show up with preview thumbnails, some of my flickr images and my twitter account and so on and so forth. "When should I have started SEO and PPC campaigns for Italy Tours 2010?" " In April 2009!!

Analytics 90

Analytics Search SEO Metrics 90

Occam's Razor

MAY 18, 2010

This would include campaigns you run, like pay per click marketing (PPC), email, affiliate deals, display / banner ads, facebook marketing campaigns. Coupon affiliates. "Social Acquisition refers to the activity you undertake to attract people (or robots!) to your website. Paid search. A specific group of keywords.

Analytics 124

Analytics Web Acquisition Metrics 124

ConversionXL

APRIL 12, 2012

According to the book Sex in Advertising: Perspectives on the Erotic Appeal around 20% of all ads use sex ( a good collection here ). For PPC traffic, landing page C resulted in a 95% increase in sign ups over landing page A and a 35% increase in sign ups over landing page B. Sex sells – everybody knows. Or does it?

Advertising 118

Advertising San Francisco Florida PPC 118