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During the referral stage, customers have become advocates for your company and/or product, actively referring new business to you. Perhaps they’re enrolled in a formal affiliate program. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation.
During the referral stage, customers have become advocates for your company and/or product, actively referring new business to you. Perhaps they’re enrolled in a formal affiliate program. Metric examples: Product affinity; Referral or affiliate revenue; Loyalty rewards redemption rate. Reactivation.
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