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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

In this article we’re going to dive deep into a discussion about creating content for your autoresponder campaign. We’ve talked about ReOptimizing your autoresponders and creating effective drip campaigns before. Identifying The Starting Point of Your Auto-Responder Campaigns. Stage 1: Value Addiction.

Campaign 130
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[Review] The Social Customer

YoungUpstarts

Neither is it to achieve the greatest reach or “virality” in one’s digital campaign. 2) Avoid confusing Social CRM with its disparate components like database marketing, IT systems, loyalty programmes, social media platforms, or marketing and PR alone. According to Metz, the Social CRM process is fairly involved.

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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Analyzing email campaigns requires three important insights: 1. Your campaign data. Ready for the best email marketing campaign metrics? So for our email campaign analysis let’s look at metrics using that framework. Just to ensure you are executing against your right mental model. You can’t track everything.

Metrics 138
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When The Mobile Evolution Turns To Revolution

YoungUpstarts

It wasn’t that long ago that web-savvy marketers were touting the advances in technology that allowed anyone to build a website, publish a blog, or embark on a social media campaign. For example, independent bands are becoming more and more adept at building their databases. DIY app builders fit in seamlessly with DIY artists.

Mobile 160
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[Review] The Social Customer

YoungUpstarts

Nor to achieve the greatest “virality” in our digital campaigns. Avoid confusing Social CRM with its disparate components like database marketing, IT systems, loyalty programmes, social media platforms, or marketing and PR alone. The greatest challenge of the social media age isn’t to grow the largest fan or follower base.

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Multichannel Analytics: Tracking Offline Conversions. 7 Best Practices, Bonus Tips

Occam's Razor

There is perhaps no challenge greater than tracking offline impact of your online presence (campaigns or other activity). Your hair is thinning from repeatedly trying to get funding for online campaigns. What do I mean by that (to those of you who are not database geeks)? Because it is hard. Not impossible.

Analytics 116
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Introduction to Growth Hacking for Startups

VC Cafe

On top of this, they layer the discipline of direct marketing, with its emphasis on quantitative measurement, scenario modeling via spreadsheets, and a lot of database queries. You can do this very easily by running a Google Adwords campaign. and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph.

API 167