Remove Affiliate Remove Channel Remove Social Network
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Affiliate tracking? Other types of users?

Developer 396
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32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

What channels will you use (e.g., Social Integration/Viral Outreach - are you integrating in some way with social networks? Is your integration limited to login and “like” buttons or are you building a presence within the social networks themselves? Affiliate tracking? Other types of users?

Developer 384
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53 Questions Developers Should Ask Innovators

TechEmpower

What channels will you use (e.g., Ads, Viral/Social, SEO)? Social Integration/Viral Outreach Is your application tied into any social networks? Is it limited to login and Like buttons, or are you building a presence within the social networks themselves? Do you rely on affiliates?

Developer 520
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[Review] The Social Customer

YoungUpstarts

Rather, the challenge is this – how can we transform fans and followers on social networks into actual money paying customers? While Facebook, Twitter and YouTube have found ways to monetise their platforms, many are still figuring out ways to connect the social web with the corporate wallet.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

If you can break this down by channel that you’ve acquired them from this is obviously better. How many through affiliate deals? The next step after measuring the customers you’re adding is to add the “cost to acquire” by channel. How many adds came through organic SEO? How many through SEM? In 6 months? In 3 months?

Metrics 346
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Introduction to Growth Hacking for Startups

VC Cafe

In a nutshell: Acquisition - Get people to hear about your product from press, blogs and social channels. Business Development - find partners who can help you grow by sharing mutual incentives – lead generation, affiliate partnerships or incentivize downloads/sharing partners can be a great way to get new users at a low costs.

API 167
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Email Marketing: Campaign Analysis, Metrics, Best Practices

Occam's Razor

Email remains an immensely credible and profitable channel, with an immense reach to boot. Your company cross-channel outcomes data. Multi-channel customer purchase behavior, customer lifetime value. To not have it as an active part of your marketing portfolio is sub-optimal. Your website data. More ideas here and here.

Metrics 138