Affiliate CPA Metrics 
Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
Occam's Razor
DECEMBER 12, 2011
I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Recommend metrics / KPIs you can use based on the size of your company. Best Metrics / KPIs for Small Business Websites. Obsess about this metric.
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Occam's Razor
AUGUST 12, 2013
Apply the right model and you will not only distribute conversions across multiple touch points, but you can also look at the impact on the CPA (this really is OMG, I peed in my pants a little cool). So, the campaign could be Social, Organic Search, Email, Display, Affiliate, Referring Site … anything really. You do too. #3.
Occam's Razor
AUGUST 9, 2016
Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. At this point you'll be a little confused about some metric or the other. Go, read one of the best pages in the Analytics help center: Understanding Dimensions and Metrics.
www.clickz.com
JANUARY 7, 2013
CPM Calculator CPA Calculator Website Optimization ROI Calculator. Ad Industry Metrics. Affiliate Marketing: What Marketers Need to Know From 4 Experts. Social Media Community Management Social Commerce Social Integration Social Media Smarts. SEO Paid Search Search Marketing. More Categories. Audience/Traffic. Live Events.
ConversionXL
JANUARY 18, 2022
They know there are affiliate links. When someone shares your YouTube video on Twitter, you can track that metric. When people share your content with like-minded groups on social media, it helps build affiliation and keeps you top-of-mind. They know there’s pay-to-play stuff. Around 77.5%
Occam's Razor
MARCH 22, 2011
Today when we measure our Cost Per Acquisition (CPA) for our campaigns (Search, Email, Affiliate, whatever), we just think of the macro-conversion and, perhaps worse, we think only of that session / visit. CPA might sound huge (or not depending on your margin), but on the surface it seems a lot. Simplifying the scenario a bit.
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