ConversionXL

NOVEMBER 23, 2022

Definitely make #CXLLive a priority in 2023. (It This defines how to connect problem themes to a metric strategy, building a metric-driven action system. It has high close rates and shorter sales cycles, and some of the usual metrics are lagging indicators (demos attended, proposals sent, and average deal size).

B2B 94

B2B Marketing Curation PPC 94

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. What is Click-Through Rate?

Metrics 105

Metrics Analytics Marketing Acquisition 105

Occam's Razor

SEPTEMBER 20, 2010

As if that was not sad enough, even people who do know what the definition of Direct traffic is rarely focus on it or work hard to tease out the opportunity that exists in Direct traffic. So let's look at the definition, to make sure we understand, at least on paper, what this traffic is supposed to be. Definition.

Analytics 123

Analytics Software Review Campaign Flash 123

Occam's Razor

AUGUST 28, 2006

How many metrics can you call adorable? Site abandonment rate is an adorable metric, to me : ), for these reasons: Money, money, money baby. IMHO there isn't a metric out there that can tell you a lot so quickly and any improvement you make to it will directly and immediately impact the bottom-line. My hypothesis is that.

Metrics 98

Metrics Analytics SEM Campaign 98

Occam's Razor

JANUARY 7, 2007

4: What’s your unique page definition? # I am not affiliated in any way this this company and do not benefit in any way from recommending them. 4: What’s your unique page definition? A final example of using redirects is as a part of campaigns (banner ads, search marketing, affiliates etc). Enough said. #

Technical Review 93

Technical Review Analytics Web Software Review 93

Occam's Razor

JULY 22, 2013

My solution to these problems was to create a simple framework we can use to put our customers first, evaluate our marketing programs, and right-align our view of success (metrics). My definition of the audience in the See stage are "all people who wear clothes." What consideration state might someone be in?

Framework 164

Framework Marketing Metrics Audience 164

Occam's Razor

AUGUST 9, 2016

Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. SEO & PPC, Because You Should! At this point you'll be a little confused about some metric or the other. Awesome, right? Play with Enhanced Ecommerce Reports.

Analytics 60

Analytics Metrics eCommerce PPC 60