Both Sides of the Table

NOVEMBER 22, 2009

I know that advertising is important to inform consumers of offers – the same reason many tech companies use SEM. We encourage publishers and advertisers to match based on authentic promotions. When Brad Feld lists a book on his blog with an affiliate link that he monetizes is that wrong? So we mark everything clearly.

Advertising 277

Advertising Technical Review Affiliate SEM 277

YoungUpstarts

NOVEMBER 6, 2019

In order to match the best Digital Marketing Channel Mix to your business objectives, it is important to have a good understanding of each of the channels available, how they work, and how to best leverage them. Do you know how to intervene at the moment they are most likely to make a purchase? So, let’s go back to basics, shall we?

Channel 165

Channel PPC Marketing SEO 165

ConversionXL

FEBRUARY 5, 2020

You can increase your influence—and charge higher fees—if the quality of the presentation matches the data within. SEM and SEO templates. Tip: Always adjust the color pattern to match clients’—or your own—corporate colors. WHEN REGEXP_MATCH (Default Channel Grouping, '(Paid Social|Paid Search|Display|Affiliates)') .

Analytics 117

Analytics Metrics Affiliate Aggregator 117

Up and Running

DECEMBER 18, 2019

Although not every single person that buys from your company will match these personas to a tee, establishing a sense of who you want to engage with will help you refine your messaging to speak clearly to the type of person that you want your company to attract.

Curation 74

Curation Social Media SEM Audience 74

OnlyOnce

APRIL 27, 2010

  This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   You can’t, or at least shouldn’t, have one without the other. last year to 1.9B

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   You can’t, or at least shouldn’t, have one without the other. last year to 1.9B

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

  This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   This matches our experience at Return Path , where a number of our largest clients are the biggest social networks.   You can’t, or at least shouldn’t, have one without the other. last year to 1.9B

Social Network 48

Social Network SEM B2C Social Media 48