Startup Professionals Musings

FEBRUARY 15, 2021

Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners. Competitors can become strategic investors or merger candidates. Simple referral fees can bring real growth.

Partner 434

Partner Non-disclosure Agreement Intellectual Property Non-Compete 434

Startup Professionals Musings

AUGUST 1, 2014

Affiliate marketing and link exchange agreements. This approach has been used for years, and implies very little risk, but many startups are still “too busy” to pursuing possible partners. Competitors can become strategic investors or merger candidates. Simple referral fees can bring real growth.

Non-disclosure Agreement 257

Non-disclosure Agreement Intellectual Property Startup Non-Compete 257

View from Seed

JANUARY 11, 2017

A startup can benefit in various ways from having a strategic investor involved in their company, but there are plenty of drawbacks too, both commonly known and more subtle. On the flip side, simply taking strategic investor capital because it’s there or it’s easier or cheaper than other capital rarely works out well for startups.

Strategic Investors 120

Strategic Investors Post-Money Valuation Seed Stage Cofounder 120

Both Sides of the Table

MAY 4, 2010

Had a great chat with Jim Armstrong who is a General Partner at Clearstone Venture Partners today on TWiVC. They were started in affiliation with IdeaLab and were the first-round lead in PayPal. Investors: Lightspeed Venture Partners (Jeremy Liew)(lead), with existing investors: U.S. AppDynamics.

IPO 236

IPO .Net Venture Capital Strategic Investors 236