Data Analysis 101: Seven Simple Mistakes That Limit Your Salary
Occam's Razor
OCTOBER 31, 2011
I love that the analyst is segmenting the data rather than showing the aggregate trend ("all data in aggregate is essentially crap" – me). If you use Omniture's Site Catalyst or Google Analytics or whatever, they do a good job of collecting clean data into those two segments. Ditto for Social Media.
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