Remove Aggregator Remove Audience Remove Distribution
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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

When I tell audiences that Americans consume 6 hours of video per day people seldom believe me (thus I publish the data). Traditional video had very high costs of distribution due to limited time slots of broadcast TV (we only had enough spectrum to support 3-4 channels). But distribution is now unlimited. Not so fast.

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Gated vs.Ungated Content: What Works Best in Today’s Market?

Duct Tape Marketing

written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Jonathan Gandolf, the founder and CEO of The Juice, a B2B content platform aimed at solving marketers’ biggest pain points in distribution, reach, and audience engagement.

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Video Hosting Platforms: Which Is Best for Your Business?

ConversionXL

The best video hosting platform varies business by business, depending on factors like: How often you’re uploading; How you plan to use the video; The viewing experience you want to give your audience; The analytics you need; The cash you have to spend. YouTube is an obvious and popular choice. DailyMotion. billion videos per month.

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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

At the left of the graph is the “head end” of the market, where the “hits” are produced for mass audiences. When you have limited distribution, the costs of distributing media are so prohibitive that only the largest of media producers (and distributors) are relevant. Why is that? Even a hundred.

Media 302
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Requests for Startups in 2024

VC Cafe

I’ve recently come across several of such lists and I thought it could be useful to aggregate them and share them here. AI characters are already hosting interactive streams and shows in which they respond to audience questions, comments, or votes in real-time.

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Why Online Video Just Took One More Big Step to Legitimacy

Both Sides of the Table

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. And for the record, that’s per month not total in aggregate! Distribution costs have, too. This has been a very welcome addition.

Video 320
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The Creator Economy – Who are they, what do they do and How do they make money?

VC Cafe

Although there’s some overlap with freelance platforms, where creators look for paid ‘gigs’, I’d argue that while creators are looking to monetize their craft, they care about “artistic freedom” To do that, they need to build and engage an audience, create unique, quality content and monetize it in different ways.

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